Mar 08
A new J.D. Power and Associates survey puts T-Mobile at the top in wireless retail customer satisfaction for the second time in the past year, MediaPost reports.
T-Mobile USA scored 723, just one point higher than Verizon Wireless, on the firm’s 1,000-point scoring system, the report said. AT&T and Sprint-Nextel scored 712 and 711.
The survey rates the store satisfaction based on the quality of sales staff (49 percent), price and promotion (27 percent), store facility (14 percent), and display (10 percent). The report said T-Mobile was especially good at the first two, which makes sense to me, given how T-Mobile retail outlets don’t seem to look all that different from those of the other three carriers.
T-Mobile still offers what we consider to be the best pricing, especially the Even More Plus plans that raise the cost up front of the handset, but lower the monthly fees such that you come out significantly ahead by the end of two years.
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