Sep 05
You already know what’s going to happen. Tim Cook will get on stage next week, Jony Ive will wax poetic about chamfered edges, Phil Schiller will be his jolly self and a new iPhone will be announced to the world. It’ll look a lot like the iPhone we already know but Apple will find some way to make it seem as if it’ll change everything. The video puts it best, "to create the new iPhone, we started with a design we really loved and then… stopped."
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