
However you slice it, Apple’s newest iPhone, the 3GS, is a success. The early reviews like it, and more importantly, the public likes it. So much so in fact, that Apple has shifted one million of them in the first weekend.
Compare that to T-Mobile’s G1 Googlephone, which took half a year to reach the same total, or the Palm Pre, which sold a measly 50,000 units in its opening weekend, according to one analyst’s estimate.
For the iPhone 3GS, these are the official Apple numbers, not some analyst’s guess. One million isn’t bad, but if we look at it another way, it shows that the iPhone is truly a superstar. Let’s translate those figures into real cash money:
We suspect that Apple sold more 32GB iPhones than 16GB, but for the numbers we’ll call it a 50/50 split. We’ll take the unsubsidized prices, as the is what AT&T will be paying Apple for the handsets, more or less. That gives an average unit price of $650. Multiply that by one million and you get $650,000,000. This is $2 million more than Star Wars Episode II: Attack of the Clones has managed worldwide in seven years. Not bad.
One more takeaway from this announcement: Even Apple is struggling with the plural form of “3GS”, opting in its headline to use the term “3GS Models” instead of “3GS’s”. Or is it “3GSes”?
Apple Sells Over One Million iPhone 3GS Models [Apple]


