Hasta La Gadget!

It may have “Windows” in the branding, but Windows Phone 7 is not the desktop PC experience shoehorned into a cellphone. Microsoft tried that with Windows Mobile… and we all know how that turned out. Today, eight months after the Windows Phone 7 OS unveiling in Barcelona, we’re finally seeing the official launch of the retail hardware: nine new WP7 handsets, some available October 21 in select European and Asian markets and others from early November in the US. The phones will find their way to over 60 cellphone operators in more than 30 countries this year. Microsoft tapped Dell, HTC, LG, and Samsung to deliver the Snapdragon-based handsets with a carrier list that includes AT&T, T-Mobile USA, Vodafone, TELUS, América Móvil, Deutsche Telekom AG, Movistar, O2, Orange, SFR, SingTel, and Telstra. And that’s just for the first wave — Microsoft has even more handsets coming in 2011 including the first for Sprint and Verizon in the US. Here’s the lineup of 480 x 800 pixel (WVGA) phones announced today:

• HTC 7 Surround — The 3.8-inch T8788 with slideout speaker for AT&T and Telus
• HTC HD7 — Schubert comes of age as a 4.3-inch HD2 cousin for T-Mobile and beyond
• HTC 7 Trophy — the 3.8-inch Spark headed to international carriers
• HTC 7 Mozart — another heavily leaked int’l player with 3.7-inch display
• Dell Venue Pro — 4.1-inch portrait QWERTY slider for T-Mobile we broke as Lightning
• Samsung Focus — AT&T’s 4-inch Super AMOLED slate we broke as Cetus
• Samsung Omnia 7 — the i8700 is a 4-inch Super AMOLED jobbie for Europe
• LG Optimus 7/7Q — the E900 is the official 3.8-inch global workhorse
• LG Quantum — AT&T’s 3.5-inch landscape slider first seen as the C900

• HTC 7 Pro — a 3.6-inch QWERTY slider for Sprint (2011)

“Glance and Go,” is the slogan Microsoft is using to differentiate itself from an already crowded smartphone market. Something we’ve already seen alluded to in that leaked AT&T ad. As Ballmer notes, “Microsoft and its partners are delivering a different kind of mobile phone and experience – one that makes everyday tasks faster by getting more done in fewer steps and providing timely information in a ‘glance and go’ format.” He’s referring to WP7’s customizable Live Tiles, of course. Xbox Live integration is another biggie with EA Games just announcing its first Xbox Live-enabled wares coming to Windows Phone 7 in the fall including “Need for Speed Undercover,” “Tetris,” “Monopoly,” and “The Sims 3.” The other big differentiators are the slick Metro UI, integrated support for Zune media and Zune Pass subscriptions, Bing search and maps, Windows Live including the free Find My Phone service, and Microsoft Office Mobile.

Now quit stalling and jump past the break for the full list of handsets per carrier and country.

Update: Added the official WP7 overview videos after the break.

Continue reading Microsoft announces ten Windows Phone 7 handsets for 30 countries: October 21 in Europe and Asia, 8 November in US (Update: Video!)

Microsoft announces ten Windows Phone 7 handsets for 30 countries: October 21 in Europe and Asia, 8 November in US (Update: Video!) originally appeared on Engadget on Mon, 11 Oct 2010 09:34:00 EDT. Please see our terms for use of feeds.

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Well hello there giant Windows Phone 7 handsets. This interactive sidewalk display was just unveiled at the Telstra store in Melbourne Australia. On the left we’ve got what looks to be the HTC Mozart already rumored for Telstra. The device on the right, though, is a previously unseen LG Windows Phone 7 device. Best of all is the “coming 21-10-10” text in the fine print that matches up nicely with the rumored European launch date. Don’t worry, in a few hours we’ll have all the details nice and official like.

[Thanks, Jason B.]

HTC Mozart and mystery LG Windows Phone 7 device appear in Telstra storefront, coming ’21-10-10′ originally appeared on Engadget on Mon, 11 Oct 2010 05:02:00 EDT. Please see our terms for use of feeds.

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We were a bit surprised to find LG’s prototype Windows Phone 7 device for developers, soon to be unveiled officially as the Optimus 7 when released in its production form, hanging out in the wilds of IFA. Nevertheless, there it was, streaming DLNA content to a WiFi enabled TV. LG worked with Microsoft to develop a custom DLNA media sharing capability for its GW910 handset. Just one of the ways hardware partners are able to differentiate themselves on the otherwise locked down Windows Phone 7 platform. It certainly makes sense that LG would play to its strengths in the television industry as it moves to market with the device as early as next month according to our sources. Watch the trick flip-to-TV photo sharing interface in action after the break.

Continue reading LG Optimus 7 Windows Phone 7 prototype flicks photos to TVs, launches October

LG Optimus 7 Windows Phone 7 prototype flicks photos to TVs, launches October originally appeared on Engadget on Sat, 04 Sep 2010 07:10:00 EDT. Please see our terms for use of feeds.

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Microsoft employees may eat their own dog food, but they won’t have to code cross-platform Windows Phone 7 games in their spare time — Redmond job postings recently revealed that there’s a studio for that, which will develop and publish first- and second-party titles on the company’s dime. According to job descriptions, the newly-christened “MGS Mobile” will develop “showcase” Windows Phone 7 titles with an emphasis on connected play, and also incubate titles from indie devs and partners like the original Microsoft Game Studios, its older Xbox-based sibling. Interestingly enough, games won’t necessarily be limited to Windows Phone 7 devices, but may appear on “emerging mobile platforms” as well — the idea being to advance Microsoft’s position in the mobile gaming space rather than just pimp the WP7 platform. Is the world ready for Halo on MeeGo? Oh, you bet your britches it is. Just don’t expect to see Xbox games on Android, yo.

Update: Looks like Microsoft’s actually been on the job hunt since June. It’s just so hard to find good employees these days.

Microsoft to open mobile games studio, develop and incubate Windows Phone 7 titles originally appeared on Engadget on Wed, 11 Aug 2010 20:22:00 EDT. Please see our terms for use of feeds.

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Some cried and some cheered when Microsoft revealed that handset manufacturers couldn’t reskin Windows Phone 7 devices wholesale. But as it turns out, at least one major OEM is still banking on software to help differentiate its phones. HTC’s Drew Bamford told Forbes that Sense UI will still appear in the company’s Windows Phone 7 creations, and believes it will live on in Android 3.0 (Gingerbread) as well. “Microsoft has taken firmer control of the core experience,” acknowledged Bamford, who added that Sense wouldn’t be fully integrated into WP7 phones, but that HTC would “augment” the Microsoft experience with as-yet-undisclosed functionality of its own. As long as it doesn’t eat up too much memory and processor time, right?

HTC Sense coming to Windows Phone 7, after all originally appeared on Engadget on Sat, 24 Jul 2010 22:03:00 EDT. Please see our terms for use of feeds.

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