Olympus’ Tough line is rugged, feature packed

With HD video and HDMI output, built-in LED lighting, new shooting options, and SDHC card support, the new Tough-8010 and Tough-6020 are not just built to take a beating.

New Olympus megazooms get rolled-back prices

In addition to a 30X zoom lens, Olympus new top-end megazoom gets a price significantly lower than its predecessor.

Olympus intros SP-800UZ and SP-600UZ megazooms, Stylus Tough 8010 / 6020 (Updated: with hands-on impressions)

Aw, yeah. The pre-PMA part is officially on. Olympus is kicking out a foursome of new shooters this fine morning (or evening, for those camped out in the great state of Hawaii), so we’ll just get right to it. The SP-800UZ megazoom (which we spotted a few days ago) boasts an almost mind-melting 30x optical zoomer, a 14 megapixel image sensor, dual image stabilization, AF tracking, 720p movie mode, face detection and a 3-inch rear LCD. The SP-600UZ sports a stepped-down list of features, including a 12 megapixel sensor, 15x optical zoom and a 2.7-inch rear LCD. Both cams support SDHC / SD cards and are slated to ship next month, with the big boy setting you back $349.99 and the other guy $249.99. Moving on, there’s the “shockproof, waterproof, crushproof and freezeproof” Stylus Tough 8010 and 6020, both of which feature a 14 megapixel sensor, HD movie mode, 5x wide-angle optical zoom, 2.7-inch rear LCD and an HDMI output. The only major difference is the toughness level; the 8010 can withstand a 6.6-foot drop and 220 pounds of pressure, whereas the 6020 can only withstand a 5-foot drop and undisclosed amount of pressure. Check ’em later this month for $399.99 (8010) / $299.99 (6020). Full releases are after the break, per usual.

Updated: The good guys at Olympus gave us a chance to check out the new cams today. The Stylus Tough point and shoots continue to feel really solid, and the SP-800UZ felt surpsingly light in our hands. We also dig the comfortable rubberry grip on both the SP-800UZ and the SP-600UZ. But the new bodies aside, the Magic Filter mode is pretty cool, especially the drawing function that turns your shot into a sketch. Check out some of our hands-on shots below.

Continue reading Olympus intros SP-800UZ and SP-600UZ megazooms, Stylus Tough 8010 / 6020 (Updated: with hands-on impressions)

Olympus intros SP-800UZ and SP-600UZ megazooms, Stylus Tough 8010 / 6020 (Updated: with hands-on impressions) originally appeared on Engadget on Tue, 02 Feb 2010 01:00:00 EST. Please see our terms for use of feeds.

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HPs Store in Store Concept

AMEinfo.com: HP Middle East announced its new retail strategy in the UAE – HP Store in Store, which is focused on facilitating enhanced consumer experience and interaction. This unique concept has been implemented in the UAE and a 4th store was launched in Dubai Mall at Jacky’s this month.

HP’s Store in Store is, as its name suggests, a mini HP island within a larger retail outlet, offering customers the opportunity to learn, engage and experience an entire spectrum of the latest HP technology; from personal computing to imaging and printing products. It is, like an island, independent and exclusive to its own products, associates and atmosphere.

HP Middle East to pioneer interactive shopping experience [AMEinfo.com]

Tape measure toilet paper helps you diet

Tired of using your toilet time to just sit there and feel fat? A new toilet paper aims to make your time more productive and healthy by encouraging exercise and helping you keep tabs on your results.

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The Measuring Tape Toilet Paper is printed with a measurements in centimeters that you can use to do a quick gut check while no one else is looking, and then dispose of the evidence of your metabo problems.

While that may not be very useful while you’re sitting down, the rest of the paper is printed with various illustrations that demonstrate how you can do exercises while on the porcelain throne, from stretches to toe touches.

While this is clearly a novelty of sorts, toilet paper in general is a blank slate just waiting for a creative, value-added innovation. Brands certainly don’t like the idea of being defiled, but there are plenty of other ways to use this ubiquitous and personal medium.

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Fujifilm’s camera for style, budget conscious

The FinePix F70 doesn’t do much more than take pictures, but at least it looks nice doing it.

Fujifilm FinePix XP10: Ultracompact with extra protection

The XP10 goes beyond the simple waterproofing of 2009’s Z33WP adding shockproofing and freezeproofing.

Just the basics: Fujifilm FinePix AV100, AX200

One minor upsell feature and $10 separates Fujifilm’s two newest entry-level digital cameras.

Fujifilm enhances its EXR compact megazoom

The FinePix F80EXR picks up where its predecessor left off, but doesn’t stop there.

Touch-screen model added to Fujifilm EXR lineup

The pretty sweet-looking ultracompact Z700EXR joins the manufacturer’s four other models using a Super CCD EXR sensor.