The Eye Tribe Says It’s Shipping Its First $99 Eye-Tracking Units, Raises Another $1M

the eye tribe

The Eye Tribe, which took the stage today at TechCrunch’s CES Hardware Battlefield, is developing hardware that allows users to control technology with the motion of their eyes.

In fact, co-founder and CEO Sune Alstrop Johansen told me that the company has started shipping its first units and software development kits (they’re available for $99), and that the initial users should be receiving them now.

Johansen said The Eye Tribe has also raised another $1 million in seed funding, bringing its total seed/angel funding to $1.8 million. (It  also received a $1.3 million grant from the Danish government.) The money comes from “primarily existing investors, board members and key individuals from the US,” he said — new backers include former semiconductor executive Richard Sanquini.

CES marks the first time that the finished product, not just a prototype, has been demonstrated publicly, he added. And although the initial version was built for Windows, he said the company is unveiling a Mac version too. As for the iOS and Android versions that the company has mentioned in the past, Johansen said they’re still on the product roadmap but declined to get specific.

I didn’t get a chance to try the product out for myself, but if you’ve ever wanted to see someone play Fruit Ninja with their eyes, well, watch this video.

As you can probably guess from the fact that an SDK is included, the company is currently focused on recruiting the developers that it hopes will actually build applications that take advantage of these capabilities. In fact, when a prototype of The Eye Tribe Tracker was demonstrated in our Hardware Alley at last fall’s Disrupt Europe conference, the company said it was also going to provide free trackers to developers with the best ideas.

Those ideas also help answer the question, “Why the heck would I want to control software with my eyes?” — they give a sense of what people could potentially do with the technology. The winners include an idea for a device combining eye tracking and EEG technology to help those with ALS (Lou Gehrig’s Disease) communicate, as well as ideas for driver assist applications, breast cancer detection, drone control, and improved reading on tablets.

Last fall, a company representative told us that users don’t have to train themselves to act differently. Instead, they claimed that after the initial calibration, users could just let their eyes interact normally with applications and the software should respond accordingly.

The company has also said the eventual goal is to partner with hardware makers who want to integrate these capabilities — so in the future, you could get a tablet with eye-tracking capabilities built in, rather than having to buy a separate to device. In fact, Johansen told me this week that the company is setting up an office in Palo Alto “as we believe this will be the best place for us to engage” with the manufacturers.

You can see the specs of The Eye Tribe Tracker here.

Tobii & SteelSeries EyeX Eye Tracker: Eyeballs as Trackballs

Tobii’s eye-tracking technology continues to make its way to mainstream devices. We’ve seen it work with laptops, arcade machines and Windows 8 tablets, and now Tobii has partnered with SteelSeries to release the EyeX, an eye-tracking accessory meant to work with PC games.

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In case you’re not familiar with Tobii’s technology, its eye tracker uses microprojectors to beam near-infrared light to the users’ eyes. Then the trackers’ sensors analyze the reflections of that light along with the user’s facial features to accurately detect where he’s looking.

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In the demo below, Tobii shows three ways that eye-tracking can be used to augment StarCraft II. First is the ability to move the view to a particular location by looking at an enlarged view of the mini-map (i.e. a map). Second is the ability to center the view to the point where the user is looking, and finally the ability to order units where to move, attack and more just by looking at the target. Skip to around 2:45 in the video for the demo:

The EyeX can also be used in e-sports broadcasts and to help developers improve their game by showing where a player is looking as he’s playing. Skip to around 12:30 in the video below to see that function in action:

As you can see the hardware seems quite capable, but it’s not going to succeed if developers don’t integrate it – and integrate it well– into their games.

Tobii & SteelSeries will release EyeX developer kits this year for $195 (USD), but for a limited time they can be bought for a steep discount: $95 for US customers and €75 for non-US customers. Just enter the promo code ‘CES2014′ on Tobii’s online shop when prompted. As with its tablet incarnation, I can see the EyeX being a boon not just for creating better or new ways to play games, but to help the disabled play conventional games as well. I hope developers and hardware hackers will explore that possibility too.

[via Tobii via Destructoid]

Tobii And SteelSeries Team Up For Eye-Tracking Gaming Accessory

Tobii And SteelSeries Team Up For Eye Tracking Gaming Accessory[CES 2014] Gamers are probably well-aware of the brand SteelSeries who are known as a manufacturer of gaming accessories and peripherals, such as headphonesgaming mice, keyboards, and have even sponsored gaming teams, such as DotA 2’s Na’Vi. Now SteelSeries will be teaming up with Tobii, which for those unfamiliar is a company that specializes in eye tracking technology. With SteelSeries and Tobii involved, the end result is an eye-tracking gaming peripheral which they are calling the world’s first mass-market consumer eye-tracking device for gamers. (more…)

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  • Tobii And SteelSeries Team Up For Eye-Tracking Gaming Accessory original content from Ubergizmo.

        



    Google Glass Alternate User Interface Hacks: More than Okay Glass

    Because of its size and form, Google Glass has a limited – albeit seemingly capable – user interface: touch gestures, head gestures and voice commands. Even though Glass’ display is visible at all times, there are times when it would be impractical, insensitive or downright impossible to interact with it. That’s why researcher Brandyn White came up with three alternative ways of controlling Glass.

    google glass eye tracking webcam by brandyn whitemagnify

    The first method is via eye tracking, i.e. triggering commands just by looking at a particular spot. Brandyn achieved this using a modified webcam, a 3D printed case and a custom software. As Brandyn notes, future versions of Glass may have eye-tracking built-in so this hack may be rendered obsolete. But even if that happened Brandyn says he doesn’t want this to be used in public, probably because it’s distracting and can also be offensive if used when you’re with other people.

    google glass eye tracking web control makey makey by brandyn white 2magnify

    Brandyn also made a browser-based control interface for Glass with the help of a JavaScript-based platform called WearScript. As silly as it sounds, this interface will probably let you control Glass even if you’re not wearing it.

    google glass eye tracking web control makey makey by brandyn white 3 620x343magnify

    Finally, Brandyn used a MaKey MaKey and WearScript to enable alternative touch controls for Glass. For instance, he wired MaKey MaKey to his clothes so that he could control Glass just by touching his sleeves. He also used two bananas to play Super Mario Bros. on a NES emulator.

    You should check out Brandyn’s full article about his hacks on his website. Brandyn and his colleague Andrew Miller also made a couple of Google Glass hacks designed to help the blind become aware of their surroundings.

    [via Mike Elgan via The Future of Things]

    Tobii EyeMobile Brings Gaze Tracking to Tablets: EyePad

    A couple of years ago, Tobii made headlines when they unveiled their eye-tracking sensor. We first saw it installed on a laptop and then on gaming machines. Now Tobii wants to ride the tablet revolution with the EyeMobile, an add-on for Windows 8 Pro tablets.

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    The EyeMobile makes use of Tobii’s USB-based PCEye Go sensor, a custom mounting bracket that doubles as a tablet stand and a Windows 8 Pro tablet. Tobii will be selling a bundle that includes the Dell Latitude 10 tablet, but you can also buy the sensor and the bracket separately if you already have a Windows 8 tablet.

    In their hands-on with the EyeMobile, Digital Trends found the sensor to be quite accurate. Going back to the tablet in the top image, you can see a virtual dock on the right edge of the screen. You first have to look at one of the icons on the dock then look elsewhere to perform an action. For instance, if you want to left-click on something, you can’t just look at the thing you want to click. You first have to look at the left-click icon on the dock and then at the thing you want to click. It’s a bit tedious, but for people with certain disabilities this is a great way – if not the only way – for them to use modern technology. In addition, the PCEye Go sensor can be detached from the mounting bracket and used with a laptop or computer.

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    Tobii will be selling the PCEye Go sensor for $3,900 (USD) while the bracket costs $350. They’re pricey for sure, but it’s way better than nothing. Check out this video if you want to see how life-changing Tobii’s eye-tracking sensor can be (and if you need a good cry.)

    Head to the EyeMobile website for more information.

    [via Digital Trends]

    The Eye Tribe’s Strategy Is Larger Than Their $99 Eye Tracking Hardware Unit

    EyeTribeTracker

    The Eye Tribe Tracker is an aftermarket eye tracker currently available for Windows-based tablets and computers and serves many functions from gaming to reading. Built to work with any Windows 7 or 8 device with a USB 3 interface, The Eye Tribe Tracker allows users to navigate, interact and actuate software running on the device, purely by tracking eye movement or by a combination of eye tracking and touch. The first iteration of this device comes with a Windows SDK so developers can begin to learn how to code Windows apps that use the device. Android and iOS versions of the kit are planned to follow in early 2014.

    We first told you about this inexpensive eye tracking device about a week ago when they opened up pre-ordering for the Surface Pro version on September 6th. However, I had a chance to speak with company partner Sebastian Sztuk — an engineer by trade and maker of most of the company’s prototypes — at TechCrunch Disrupt SF 2013. He showed me a pretty cool demo and let me know that the company’s strategy is actually larger than the external unit we tested.

    If this external Tracker — which is mainly focused on developers  — is Horizon 1 for their company strategy, Horizon 2 is consumer focused and has sights set on direct hardware integration. In fact, the company is in negotiations to come out with their own tablet with built in eye-tracking software and hardware and then ultimately a spec so any hardware maker can integrate.

    A prototype of that vision is shown below (created for Android OS and running on an existing Samsung tablet).

    I’ll admit, just thinking about using The Eye Tribe Tracker brings thoughts of eye strain to mind. However in speaking with Sebastian, he declared that after a brief, one time calibration, their technology is really just tracking the things your eyes are already doing anyway as you interact with the tablet. So I guess there’s not much to dislike here.

    The concept was obviously compelling to some other people at Disrupt because the company took home the Big Data Startup of the Year awarded by SAP, worth over $40,000 is goods and services from the software giant.

    The Eye Tribe Starts Pre-Orders For $99 Eye Tracking Developer Device For Windows PCs

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    Denmark’s The Eye Tribe is not an indigenous group that worships the ocular organ, but a startup that works in machine vision, specifically developing eye tracking tech for use in consumer electronics. In service of its goal of delivering gaze controlled games and software applications to users on a broad scale, The Eye Tribe today unveiled a $99 USB 3.0 hardware accessory for Windows devices, which provides eye tracking capabilities to any tablet, laptop or PC running Microsoft’s desktop OS.

    The Eye Tribe Tracker, as it’s called, is aimed at developers, and ships with an SDK to help devs build eye tracking and control functionality into their existing software. Just a few lines of code are required, The Eye Tribe claims, resulting in a real-time feed on “on-screen gaze coordinates” which a software developer can use as an input mechanism or to collect data.

    This initial batch of pre-orders is targeted specifically at developers, The Eye Tribe co-founder and CEO Sune Alstrup Johansen tells me, but the eventual goal is to ship to consumers, something Johansen says the company would “preferably” accomplish “together with an OEM.”

    “We are determined to provide eye tracking for everyone,” he explained. “Finding a strong hardware partner that will bring this to market with us is the optimal way for us. However, we can and will do it ourselves, if we do not find the right partner in proper time.”

    As for the current price point, which seems quite low at under $100 for The Eye Tribe’s advanced tech, Johansen wouldn’t say exactly whether the startup was making money or taking a loss on these dev units, but did say they expect pricing of Eye Tribe hardware to go down, and the cost of the tech itself being largely invisible to general users.

    “We wanted this to be available for every developer out there, and our software can work with affordable components,” he said. “In the future prices will go down, as volume goes up. We want to earn money on licensing, not on hardware sales. We see this being integrated into tables, smartphones and laptop without any visible price changes for the consumers.”

    Samsung and others are building similar tech into mobile devices, and other startups like Israel’s Umoove are anticipating demand from OEMs. Still, it’s hardly a crowded space just yet. If The Eye Tribe can get a jump on the market by seeding low-cost developer hardware, then it should stand a chance of becoming a go-to supplier, when and if eye tracking becomes a standard device feature.

    Multitaskers Beware: This Service Makes You Focus On One Thing

    Multitaskers Beware: This Service Makes You Focus On One Thing

    Online instructional courses or web training can be boring. So that’s where any distraction ever comes in. Learning! But the online training company Mindflash is offering a new feature for their iPad services that ensures actual focus and participation. No reading Gizmodo allowed.

    Read more…


        



    Microsoft tries to patent AR glasses for multiplayer gaming

    Are Microsoft's 'Fortaleza' AR Glasses alive and well in patent application

    Remember those “Fortaleza” AR glasses we saw in a leaked Microsoft document back when the Xbox One was still the Xbox 720? It looks like those might actually be a thing, if a patent application from Redmond is any indication. It touts the idea of “multiplayer gaming with a head-mounted display,” claiming the device could receive voice commands, track your eyes, calculate depth and recognize the faces of fellow players. All that would be in the rather narrow service of letting you invite others and accept invitations to a game through strictly visual means, though. That makes it similar to another recent Microsoft patent we saw for augmenting live events with AR, since the emphasis is on a specific usage rather than the eyewear itself. We might even see an application some day for actual gaming on such a device, but meanwhile, check after the break for more images.

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    Via: NeoGAF

    Source: USPTO

    (No)where (Now)here Dresses Light Up and Move When You Look At Them

    Some dresses have designs that are so unusual that you can’t help but stare at them. These two dresses designed by Ying Gao in collaboration with robotics designer Simon Laroche definitely will draw attention.

    light up dresses

    These interactive pieces of clothing, titled (no)where (now)here are equipped with eye-tracking technology so that they literally come alive when someone’s looking at them. Tiny motors are activated to set off wave-like motions all over the dresses, while the photoluminescent thread gives the dresses a distinctive glow.

    The design is complicated but beautiful, and the concept intriguing.

    The artist’s statement reads: “A photograph is said to be ‘spoiled’ by blinking eyes – here however, the concept of presence and of disappearance are questioned, as the experience of chiaroscuro (clarity/obscurity) is achieved through an unfixed gaze.”

    [via Dezeen via C|NET]