AT&T HTC First Inventory Finally Cleared After Being Offered For Just $0.99

AT&T CEO has revealed that the carrier has finally sold all of its HTC First inventory, after offering it in a fire sale for just $0.99.

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AT&T Facebook phone sold out: how this “ROKR” may lead to better days

It’s not that the HTC First was a terrible phone – in fact, it’s bound to become a cult classic due to its ability to become all but Nexus with a quick switch-off of Facebook Home. But that’s not the issue here. The issue is that this first Facebook phone was not selling well on

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Major Manufacturers Reportedly Not Interested In Facebook Home Enabled Smartphones

Seeing how badly HTC First performed in the market, major Android smartphone manufacturers have now reportedly lost interest in making Facebook Home enabled smartphones.

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Samsung ‘Facebook Phone’ Idea Reportedly Rejected

Facebook reportedly floated the idea of a Samsung Facebook Phone, but the Korean manufacturer is said to have rejected it as it does not see any symbolic or monetary significance in this project.

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Samsung Facebook Phone aim tipped as Zuckerberg visits Korea

Facebook CEO Mark Zuckerberg approached Samsung to make the next Facebook Home smartphone, sources claim, though the likelihood of Samsung following the ill-fated HTC First is seen as being low. Zuckerberg met Samsung Mobile’s chief, Shin Jong-kyun, during a trip to Korea this week, where, an insider told The Korea Herald, he “asked Samsung to

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HTC First ‘Facebook Phone’ UK Launch Postponed Indefinitely

The HTC First launch in UK has been indefinitely postponed. Facebook says it recommended this as it works on bringing new customization features to Home.

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Facebook Home Hits The Rocks In Europe, With UK And France Launch Of HTC First Delayed Indefinitely

smudged fb home page

More signs today the HTC First might also be the last smartphone to ship with Facebook Home pre-installed: UK carrier EE confirmed today that the first Facebook Home phone won’t be launching in the UK soon as planned, as Facebook has decided to concentrate its efforts on making improvements to the Home software before looking to add international markets. EE says it will soon be contacting customers who already used its pre-order system to express interest in the First to let them know about the delay, which is indefinite in length.

Here’s the full statement direct from EE:

Following customer feedback, Facebook has decided to focus on adding new customisation features to Facebook Home over the coming months. While they are working to make a better Facebook Home experience, they have recommended holding off launching the HTC First in the UK, and so we will shortly be contacting those who registered their interest with us to let them know of this decision.

Rest assured, we remain committed to bringing our customers the latest mobile experiences, and we will continue to build on our strong relationship with Facebook so as to offer customers new opportunities in the future.

We’ve also received a near-identical statement from Orange in France, where customers were also able to register their interest, so this isn’t limited to just the UK.

This is not great news for either Facebook or HTC. We’ve seen reports that Facebook Home has been performing poorly as a download, and that the First isn’t selling well in the U.S. Home currently has a 2.5 cumulative average rating in the Google Play store, and AT&T is reportedly in the process of discontinuing the HTC First, though we’ve not heard definitely either way if that’s the final word as of yet.

A so-called “Facebook Phone” under-performing is nothing new; the HTC Status did almost just as poorly, lasting only 36 days before AT&T started considering a swing of the axe.

As of press time, there’s still a button on the Facebook Home splash page that directs you to a page where you can express interest in a pre-order, but presumably that will come down as the carriers move to reflect this change in their own pages and alert customers of the change in the First’s status.

Update: Facebook has povided the following official statement regarding its decision, which mirrors those issued by EE and Orange France:

We’ve listened to feedback from users on their experience using Home. While many people love it, we’ve heard a lot of great feedback about how to make Home substantially better. As a result we’re focusing the next few months on adding customization features that address the feedback we received. While we focus on making Home better, we are going to limit supporting new devices and think it makes a lot of sense for EE and Orange to hold off deploying the HTC First in Europe.

HTC First “Facebook phone” UK launch plans axed [Confirmed!]

Plans to launch the HTC First “Facebook phone” in the UK have been axed, with Facebook now focusing on finessing Home instead. A poor reception to the Android handset in the US, where carrier AT&T unexpectedly slashed the cost from $99.99 to $0.99 on contract after just a few weeks of sales, has been blamed for the decision, which is said to have come from Facebook rather than either HTC or the network. Update: EE has confirmed the First won’t be launching in the UK; more details after the cut.

htc_first

EE had been named the Facebook phone’s initial exclusive partner in the UK, with sales expected to start within a few months of the First arriving on US shelves. In the intervening period, however, Facebook released the Home launcher – which the First comes preloaded with – as a free download (for select devices) in the Google Play store.

It’s that software availability – along with middling first-impressions of Home – which is said to have doused expectations around HTC’s device. As we discovered in our review, the hardware isn’t bad, but users will need to be significantly – and pretty much solely – invested in Facebook for their social lives in order to get the best out of Home.

Unofficially, insiders have claimed that HTC was surprised by Facebook’s release decision for the Home launcher, the original plan having been to stagger the availability. That would have left the First with a period of market exclusivity, as the only way for Facebook fans to get their hands – officially, anyway – on the system.

We’re waiting to hear back from HTC and EE as to what’s happening in the UK, but the assumption is that the cost of launching a region-specific First variant with EE LTE support was deemed too much given the predicted demand. Whether HTC recycles the design (which was met more positively than the software) for a Home-free version remains to be seen.

The news is the latest in a spate of generally pessimistic chatter around HTC, which has seen several high-profile executives – including the CEO of HTC Asia – leave the company in recent weeks. One high point has been HTC One sales, which according to an unnamed executive at the company have now reached 5m units.


Update:
An EE spokesperson gave us the following statement:

“Following customer feedback, Facebook has decided to focus on adding new customisation features to Facebook Home over the coming months. While they are working to make a better Facebook Home experience, they have recommended holding off launching the HTC First in the UK, and so we will shortly be contacting those who registered their interest with us to let them know of this decision.

Rest assured, we remain committed to bringing our customers the latest mobile experiences, and we will continue to build on our strong relationship with Facebook so as to offer customers new opportunities in the future.”

VIA: Mobile News Online; Engadget


HTC First “Facebook phone” UK launch plans axed [Confirmed!] is written by Chris Davies & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.

Facebook won’t bring HTC First smartphone to the UK after all (update: due to bad feedback in the US)

Facebook won't bring HTC First to the UK after all

After a series of rumors about the HTC First not selling too well in the States, we’ve now heard that the customized Facebook / Android handset won’t be coming to the UK. Mobile News initially reported that UK pre-orders will be cancelled and we’ve just confirmed this with our own sources, who said that it was Facebook itself who made the decision, rather than HTC or either of the European carrier partners (EE and Orange). We’ve reached out to HTC and EE for confirmation and will update if we get a response.

Update: We’ve just heard back from EE, who confirmed the rumor and attributed Facebook’s decision to “customer feedback” that resulted in a need to improve the Facebook Home interface before spreading it to further markets:

“Following customer feedback, Facebook has decided to focus on adding new customization features to Facebook Home over the coming months. While they are working to make a better Facebook Home experience, they have recommended holding off launching the HTC First in the UK, and so we will shortly be contacting those who registered their interest with us to let them know of this decision. Rest assured, we remain committed to bringing our customers the latest mobile experiences, and we will continue to build on our strong relationship with Facebook so as to offer customers new opportunities in the future.”

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5m HTC One sales tips exec with demand still exceeding supply

HTC has sold approximately five million of its HTC One flagship smartphones, an executive at the company has confirmed, with demand for the phone still apparently outstripping supply. The sales statistics – which HTC is yet to officially endorse – come amid concerns that the company is losing key executives and struggling to raise the profile of the One against the Samsung Galaxy S 4. Despite the fears, an unnamed HTC executive tells the WSJ, sales have in fact been strong.

AT&T HTC One

As HTC has complained about before, it’s getting sufficient stock that is primarily holding the One back, the executive continues. “Orders are pretty good so far and are still more than what we can supply” the source suggests. “This is partly due to the shortage of components. When the issue is resolved next month, we will have a better idea if it’s doing really well or not.”

Production is set to double this month HTC has already claimed, and April sales figures showed a reassuring upward turn, believed to be primarily down to One performance. The phone was originally intended to release in eighty countries by the end of Q1 2013, but issues sourcing components for the “UltraPixel” camera, among other things, saw that limited to just a handful of locations.

That hasn’t stopped HTC from making bold predictions for Q2. Revenue for the current quarter is expected to reach around NT$70bn ($2.4bn), the company has said, an increase of almost a billion US dollars.

OLYMPUS DIGITAL CAMERA

Still, the 5m figure pales somewhat compared to Samsung’s sales figures for its Galaxy S 4. Earlier today, Samsung confirmed that 10m of the latest Galaxy flagships had been sold – though it’s worth noting that Samsung’s numbers count sales to operators and retailers, not to end-users – in the first month of the device’s availability.

Meanwhile, the other phone HTC had high hopes for, the HTC First, has not seen the success expected. Sales are said to have underwhelmed, and sources have even claimed that the First – which runs Facebook Home, a replacement Android launcher focused on information from the social network – was scuppered by Facebook itself, after a last-minute change in strategy that saw the launcher released free in the Google Play market in the same week that the smartphone arrived on AT&T.


5m HTC One sales tips exec with demand still exceeding supply is written by Chris Davies & originally posted on SlashGear.
© 2005 – 2012, SlashGear. All right reserved.