Nikon – The 80 millionth NIKKOR lens has been manufactured, coinciding with the NIKKOR’s brand’s 80th anniversary

Nikon - The 80 millionth NIKKOR lens has been manufactured, coinciding with the NIKKOR's brand's 80th anniversary

Nikon Corporation has announced that the cumulative number of NIKKOR interchangeable lenses manufactured by the company has reached 80 million.

Nikon (then Nippon Kogaku), launched its single-lens reflex camera “Nikon F” in 1959, and at the same time released the “Nikon F” “NIKKOR-S Auto 5cm f / 2″, the first “NIKKOR” lens. Since the launch of this lens, the line-up has been expanded while leading the optics market in Japan and around the world.

This includes the start, in October 2011, of the “Nikon 1″ which increased the pace of sales on NIKKOR lenses. The company reached the milestone of 75 million lenses in early November 2012, and now has already hit the 80 million mark.

Many different lenses have been introduced as part of the company’s new lineups. For example, since the beginning of 2013, as an interchangeable lens for Nikon single-lens reflex cameras, 3 lenses were released including FX format compliant 5x telephoto zoom lens “AF-S NIKKOR 80-400mm f/4.5-5.6G ED VR”.

Regarding the “1 NIKKOR” lens for interchangeable lens advanced camera “Nikon 1″, after 2013, 3 lenses were released including 10X zoom lens “1 NIKKOR VR 10-100mm f/4-5.6″.

Nikon is also celebrating the 80th anniversary of the NIKKOR brand which is considered the benchmark by many in the optics and camera industries.

The video below is really interesting and was made to commemorate the brand’s 80th anniversary.

Pentax Ricoh – “PENTAX K-50″ – Entry-level single-lens reflex camera, water resistant, 117 color combinations

Pentax - "PENTAX K-50" - Entry-level single-lens reflex camera, water resistant, 117 color combinations

An entry-level version of the digital single-lens reflex camera – the “PENTAX K-50″ – will be released by Pentax Ricoh Imaging on July 5.

This is an affordable, accessible model with an estimated retail price for the body of only ¥75,000.

The body is water-resistent, dust-resistant, and is equipped with cold-resistance performance to -10℃, making it suitable for outdoor photography in rainy days.

The imaging element is 16,280,000 pixels, APS-C size CMOS sensor, with sensitivity to ISO 51200.

In addition, besides the AA battery which is attached to the main body, a special lithium-ion battery can also be used for the camera (sold separately with a battery charger).

The camera can be ordered in any one of a choice of 20 colors for the body part and 6 colors for the grip, (up to 117 different color combinations) through “the color order service” which was also announced today and will start today. The customized cameras will be available on July 5.

Nikon – D7100 – New flagship HD-SLR camera – Light and compact, with high-level specs

Nikon has introduced its latest and greatest HD-SLR (single-lens reflex) camera due to be ready for sale in March.
Compact and lightweight magnesium alloy body with a specially designed 24.1 megapixel image sensor, superior low-light performance, ultra-precise autofocus and metering and advanced video recording.
It employs Nikon’s unique DX-format CMOS image sensor, which can be paired with NIKKOR DX- and FX-format lenses.
The specs on this camera are nice:

51-point auto-focus …