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Sony Doubles Down On Wearable Tech With The Life-Tracking ‘Core’

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LG played up its push into wearable tech earlier this morning, and now it looks like Sony’s turn to do the same. Sony Mobile president and CEO Kuni Suzuki took the stage at the tail end of Sony’s CES press conference to show off what he called “the tiniest gadget Sony has ever made” — the life-tracking Sony Core.

Yes, life-tracking. A considerable chunk of the wearable gizmos currently floating around on the market are centered solely on tracking user activity in a bid to make them more health-conscious. That’s nothing if not a noble goal (not to mention an awfully lucrative one) but Sony’s approach is meant to also fold into your social and entertainment into the mix as well. The Core is indeed capable of tracking your motion in addition how long you sleep, and the ability to keep tabs on the photos you’ve taken, the music you’re listening to, and how often you interact with particular friends. All of that data gets folded into a (presumably non-final) grid-centric app view for easy perusal, though at this point it’s not clear if Sony means to make that companion app available solely for its own devices.

And how does the Core connect to your phone? Bluetooth, naturally. It seems that the Core will occasionally send sensor data updates to the phone at which point it gets mashed together with all that social and entertainment information to complete Sony’s complete lifelogging package. In the event that the connection between the two is lost, the Core will continue to record that data and it’ll vibrate on your wrist as long as you’re within a certain range.

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If this all sounds a little vague, know that it’s by design. Suzuki himself admitted that the Core’s time on stage today was little more than a teaser designed to whet wearable nerds’ appetites. And, as if he couldn’t resist the urge to paint a picture of an ambitious wearable future, Suzuki noted that Sony was engaging in talks with other hardware manufacturers so Core adopters will have a sizable array of accessories (like Sony’s own color wristbands) to pair with their tiny trackers.

You’ll have to forgive me for being just a little skeptical, as Sony hasn’t exactly had the best track record with its recent wearable forays. Its original SmartWatch was either ahead of its time or fundamentally flawed depending on who you ask, and the the jury is still out on whether or not that device’s successor will have any real staying power in a market that will soon be flooded with wrist-mounted displays. The Core is perhaps one of the more thoughtful takes on wearable tracker formula I’ve seen in recent months, but we’ll soon see if Sony’s clout and resources will be enough to convince the masses of Core’s value.

This is a developing story, please refresh for updates.

Sony Unveils Prototype Tennis Sensor

Sony Unveils Prototype Tennis Sensor[CES 2014] We’ve seen accessories and gadgets in the past that have been designed to improve the abilities of athletes in their sports, such as golf and basketball, just to name a few, and for the avid tennis player, Sony has something in store for you with the prototype tennis sensor that the company had recently unveiled at CES 2014 during their live press event. For those wondering what it is, it’s basically a small sensor that attaches to the base of the tennis racket which then pairs with a device via Bluetooth.

Through the sensor, it will be able to pick up a variety of information, such as to the type of swing that you’re performing, how hard you’re hitting the ball, and will also be able to tell where on the racket the ball is hitting, so tennis players will be able to get an idea of which part of their play style that they might need to work on. The information picked up by the sensor will then be relayed to a nearby device, whether it be a tablet or a smartphone through Bluetooth in which the player can then review their game.

It sounds like a fun device but unfortunately according to Sony, this is a prototype at the moment and exists more as a proof-of-concept rather than an actual product that you can go out and purchase, but who knows, if the demand is there, perhaps Sony might make it a reality.

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  • Sony Unveils Prototype Tennis Sensor original content from Ubergizmo.

        



    Sony’s Tiny Activity Tracker Is Adorable and… Emotional?

    Sony's Tiny Activity Tracker Is Adorable and... Emotional?

    Sony just got into the wearable activity tracker game, with their new product, The Core. The Core—which looks like it’s about one inch long by half an inch wide—can be worn in a pocket or placed into a sleek wrist band. Sony says it may be the smallest product they’ve ever made.

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    Sony’s Brand New 4K TVs: No Gimmicks, Just Beautiful

    Sony's Brand New 4K TVs: No Gimmicks, Just Beautiful

    Sony’s new 4K TVs are unbendingly plain but pretty much what a reasonable near-future human would really want in a giant TV: a big beautiful screen that doesn’t need extra curves or egregious size to give you eyegasms. It’s the type of TV that’ll end up trickling down into our living rooms because there aren’t any gimmicks that’ll be forgotten about the next time someone wants to throw needless features on the wall and see what sticks.

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    Sony AX100: The 4K Camcorder Race Heats Up

    Sony AX100: The 4K Camcorder Race Heats Up

    There are only a few consumer-level options for shooting 4K video, but Sony clearly has a plan for stepping forward and bring the goods in this department. The new AX100 camcorder not only shoots 4K, but has a host of other awesome-sounding specs to attract video shooters.

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    Sony BRAVIA X Series: Designed For 4K

    Sony BRAVIA X Series: Designed For 4K[CES 2014]It’s not news that Sony is investing heavily in the 4K content pipeline from end-to-end, meaning that they have solutions that span from when the content is created to when it is watched in people’s homes. In 2014 and with the rise of HEVC (a better compression standard for 4K videos), Sony can push deeper into 4K territory. That’s what the Bravia X line of television has been designed for. (more…)

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  • Sony BRAVIA X Series: Designed For 4K original content from Ubergizmo.

        



    Sony AS100V: Wearable Action Camcorder Reloaded

    Sony AS100V: Wearable Action Camcorder Reloaded[CES 2014] While we expect that regular camcorders are more than capable of taking action videos, such as during sporting events, action camcorders might do a better job due to their durability and also because sometimes these action camcorders can be worn, allowing athletes to film their stunts from a first-person perspective. One of those cameras would be the Sony HDR-AS100V which is the company’s latest high-end wearable action camcorder. (more…)

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  • Sony AS100V: Wearable Action Camcorder Reloaded original content from Ubergizmo.