Apple/Twitter Strike Ping Deal

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This may be just the kick in the pants that Ping
needs. Thus far the iTunes-integrated social network has proven something of a
rare misfire in its short existence, a fact that no doubt owes a little to
Apple’s much publicized inability to strike a partnership deal with Facebook.

Apple has, however, found seemingly the next best thing, in
terms of social netowork partnerships: Twitter. A new deal struck between the
two high profile tech companies makes it possible for Ping
users to share song samples on Twitter. The deal also makes it possible to find
friends on Pin by searching through Twitter follower lists.

Explains Twitter,

Once you’ve linked the accounts, whenever you Post, Like,
Review, or tell your friends why you purchased a song or album on Ping,
this activity will also be tweeted to your Twitter followers – complete with
playable song previews and links to purchase and download music from iTunes.

The aforementioned samples will be available in all 23
countries that iTunes serves. Ping was announced back in September, with the introduction of iTunes 10.

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