A current campaign by real estate Home’s is asking for your help in answering a challenge.
The Home’s-kun Shijo Saikyo Nanmon (literally, “Home’s-kun THE Most Difficult Problem Ever”) takes the company’s eponymous mascot Home’s (a play on Sherlock Holmes, of course) and presents the puzzle he is working on.
Apparently there is a code hidden somewhere in this floor plan. Anyone who can solve the puzzle stands a chance of winning two years’ rent-free in a luxurious apartment in Minato-ku, Tokyo.
Figured out the answer? As of writing no one has solved it.
This might seem like a rather generous move by Home’s but it certainly creates buzz among people who normally would likely not be looking at these kinds of apartments. Everyone likes puzzles, right? Something fun likes this gets people talking and sharing. Indeed, the top page of the campaign website integrates tweets tagged #nanmon to show the real-time viral effect of the campaign.
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