NFL Gets Football Helmet Impact Removed from Toyota Ad

If there’s one thing the NFL hates, it’s commercials that feature the game of football–let me rephrase that–if there’s one thing the NFL hates, it’s commercial that portray the game of football in a slightly negative light. In fact, the league apparently requested that Toyota pull a clip featuring helmet-to-helmet contact from a recent commercial.

The spot was about crash technology. In it, a spokeswoman mentions a new Toyota technology that has been used by researchers to reduce football head injuries. Apparently the shot of two dudes’ helmets colliding was too much for the league.

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