Nov 12

AT&T adds Verizon’s Island of Misfit Toys holiday ads to lawsuit, demands they be yanked off the air

Posted in: ad, ads, att, commercial, lawsuit, legal, Today's Chili, verizon

Well, you knew this was coming — AT&T’s amended its advertising lawsuit against Verizon to include Big Red’s new holiday ads, including that oh-so-cute Island of Misfit Toys spot, and demanded that they be taken off the air. At question is the same map of AT&T’s 3G coverage used in the other commercial, which Ma Bell says misleads customers into thinking it has no service at all in large swaths of the country. Best part? AT&T’s lawyers had to describe the ad in their new filing, leading to passages like this:

The spotted elephant, in a surprised manner, asks the iPhone “What are you doing here? You can download apps and browse the web!” and a Dolly for Sue asserts that “Yeah. People will love you [the iPhone].”

Happy holidays, folks.

Read – Digital Daily
Read – AT&T’s amended complaint [PDF]

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AT&T adds Verizon’s Island of Misfit Toys holiday ads to lawsuit, demands they be yanked off the air originally appeared on Engadget on Thu, 12 Nov 2009 14:03:00 EST. Please see our terms for use of feeds.

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Nov 10

Nokia N900 ad suggests a history of mental illness

Posted in: ad, advertising, commercial, nokia, Today's Chili, video

The DROID might have started us down the road of dark sci-fi phone ads, but this new Nokia N900 spot takes things to the disturbing next level. We have no idea of what any of this means — and we’re not too sure Nokia really wants to suggest that its new flagship device is the cellphone manifestation of Twitchy McSanity here. You’ll see what we mean — video after the break.

P.S.- Are we the only ones who see this as a nightmarish dystopian remake of Pump Up The Volume? Is that just us? Okay.

Continue reading Nokia N900 ad suggests a history of mental illness

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Nokia N900 ad suggests a history of mental illness originally appeared on Engadget on Tue, 10 Nov 2009 10:17:00 EST. Please see our terms for use of feeds.

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Nov 09

HP Create Amazing ad tilt-shifts our hearts

Posted in: ad, commercial, hewlett-packard, HewlettPackard, HP, Today's Chili, video

Okay, so we’re total suckers for tilt-shift perspective manipulation, and since we’ve run a fair number of snippy attack ads lately, we thought we’d try and clear the air with this impressive new spot from HP. Part of the relatively-new “Create Amazing” campaign, it’s a miniaturized international tour through Shanghai, New York, Santorini, London, Istanbul, and some custom office sets built in L.A., and, well, we’re in love. Watch the video below, maybe have a second glance at Michael Gartenberg’s Entelligence column on gadget-fan unity from yesterday, and let’s all agree to agree for once in this crazy world.

Update: Sadly, the filmmaker got in touch with us and requested that we pull the video until he can clear it with HP — we’ll let you know.

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HP Create Amazing ad tilt-shifts our hearts originally appeared on Engadget on Mon, 09 Nov 2009 15:39:00 EST. Please see our terms for use of feeds.

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Nov 03

Second Verizon DROID commercial stealth attacks America

Posted in: ad, ads, advertising, commercial, droid, motorola, Today's Chili, verizon, video

Looks like those iDon’t ads aren‘t all Verizon has in store to promote the DROID: this new spot, called “Stealth,” just leaked to BGR. Again, we can’t help but notice that Big Red’s taking a nerdier sci-fi approach to things with these ads, but that seems to suit the DROID, if you ask us. Video after the break.

Continue reading Second Verizon DROID commercial stealth attacks America

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Second Verizon DROID commercial stealth attacks America originally appeared on Engadget on Tue, 03 Nov 2009 20:53:00 EST. Please see our terms for use of feeds.

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Oct 28

First Storm 2 ad huffs and puffs for attention (video)

Posted in: ad, ads, advertising, BlackBerry, commercial, research in motion, ResearchInMotion, RIM, Today's Chili

Given the timing of Storm 2’s launch and the Motorola DROID‘s unveiling, you’d think Verizon had all but abandoned its touchscreen BlackBerry. But lo and behold, we do have a new television spot. “Who says lightning never strikes twice” — who said it ever struck the first time? Video after the break.

[Via Gear Diary]

Continue reading First Storm 2 ad huffs and puffs for attention (video)

First Storm 2 ad huffs and puffs for attention (video) originally appeared on Engadget on Thu, 29 Oct 2009 00:17:00 EST. Please see our terms for use of feeds.

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Oct 22

Apple welcomes Windows 7 the only way it knows how, with a new commercial (video, updated)

Posted in: ad, ads, advertising, Apple, commercial, Microsoft, os x, OsX, Today's Chili, Windows, windows 7, Windows Vista, Windows7

Can’t argue with a wig like that, right? Video after the break.

Update: Two more added. Are these still fun?

Continue reading Apple welcomes Windows 7 the only way it knows how, with a new commercial (video, updated)

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Apple welcomes Windows 7 the only way it knows how, with a new commercial (video, updated) originally appeared on Engadget on Thu, 22 Oct 2009 20:51:00 EST. Please see our terms for use of feeds.

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Oct 22

New Win 7 ads highlight the bright ideas of ‘regular people’ (video)

Posted in: advertising, breaking news, BreakingNews, commercial, Microsoft, shipping, Today's Chili, windows 7, Windows7
You know that Windows 7 is a big deal, we know that it’s a big deal, and now the commercial actors of America are letting their voices be heard. This new series of ads from Microsoft drives home the point that the improvement this OS represents over Vista is the product of the comments, concerns, and complaints of users all over the world — which is fine, as far as that goes, but either they never received our countless emails or someone thinks it’s bad form to ship computers with Dukes of Hazzard wallpaper as the default. Advertising after the break.

Continue reading New Win 7 ads highlight the bright ideas of ‘regular people’ (video)

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New Win 7 ads highlight the bright ideas of ‘regular people’ (video) originally appeared on Engadget on Thu, 22 Oct 2009 11:59:00 EST. Please see our terms for use of feeds.

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Oct 17

Verizon’s anti-iPhone gets its first commercial: ‘Droid Does’ (update)

Posted in: ad, Android, breaking news, BreakingNews, commercial, droid, Google, moto, motorola, Today's Chili, verizon, Verizon Wireless, VerizonWireless, video

We knew Verizon Wireless would soon be throwing caution to the wind in an effort to sway uncommitted smartphone buyers towards Big Red, and it looks like the November-bound Motorola Droid will be VZW’s anti-iPhone. The spot, which launched tonight and can be view in its entirety after the break, is a 30 second clip that begins by mocking Apple’s cutesy music and iconic font typically seen in iPhone plugs. It reels off a number of things that the iPhone can’t do, and then abruptly goes into full-on tease mode by flashing glimpses of a robot-controlled future and a tagline that simply states: “Droid Does.” No shots of the actual Motorola Droid (or Sholes, as it was known in the past) are shown, but a dedicated teaser portal has already been erected; through that, we’re told that the phone will boast Android 2.0 and a 5 megapixel camera. At this point, we’d say the gloves are definitely off — AT&T, have anything to say for yourself, or is the iPhone doing just fine on its own?

Update: See that alien counter that’s just sitting on the lower end of the teaser page? As reader Craig N. and a number of others have pointed out, a quick perusal through the page’s XML file reveals the end of that timer to be October 30th — not that we expect to be waiting that long for more Droid news, but it’s something to keep in mind.

[Thanks to everyone who sent this in]

Gallery: Verizon’s anti-iPhone gets its first commercial: ‘Droid Does’

Continue reading Verizon’s anti-iPhone gets its first commercial: ‘Droid Does’ (update)

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Verizon’s anti-iPhone gets its first commercial: ‘Droid Does’ (update) originally appeared on Engadget on Sat, 17 Oct 2009 22:04:00 EST. Please see our terms for use of feeds.

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Oct 11

Windows Phone commercial is confusing for a variety of reasons

Posted in: ad, ads, att, commercial, HTC, Microsoft, Today's Chili, Windows Mobile, windows mobile 6.5, windows phone, WindowsMobile, WindowsMobile6.5, WindowsPhone, winmo

Okay, so we understand Microsoft is trying hard to rebrand Windows Mobile as Windows Phone with the launch of WinMo 6.5, but this commercial — labeled with AT&T logos in the US but also running unlabeled worldwide — doesn’t seem to do a good job of pointing out that Windows Phone is a platform and not a device. In fact, if we didn’t know better, we’d think that the HTC Pure is, in fact, the “Windows Phone” — even though the dude in the spot is holding a totally different generic device. See how that could be weird for people? It’s almost confusing enough to distract from the jubilant anthropomorphic app icons in tights. Video after the break.

Continue reading Windows Phone commercial is confusing for a variety of reasons

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Windows Phone commercial is confusing for a variety of reasons originally appeared on Engadget on Sun, 11 Oct 2009 22:02:00 EST. Please see our terms for use of feeds.

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Sep 16

Zune HD commercial hits major selling points, forgets to include unsettling female spokesperson

Posted in: ad, ads, commercial, Microsoft, Today's Chili, zune, zune hd, ZuneHd

Looks like the Zune HD commercials are now hitting the scene, and unless multicolored flashing lights aren’t your thing, this isn’t likely to cause uneasiness or provoke blatant fanboyism. Instead, we’ve got a neon spectacle highlighting four of its big selling points: HD radio, video playback, wireless, and yes, games are there, too. See it for yourself after the break.

[Via Dark Zune]

Continue reading Zune HD commercial hits major selling points, forgets to include unsettling female spokesperson

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Zune HD commercial hits major selling points, forgets to include unsettling female spokesperson originally appeared on Engadget on Wed, 16 Sep 2009 20:50:00 EST. Please see our terms for use of feeds.

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