Tablet Wars: Amazon Adds Apps to Kindle

landing_page_center_graphic_v208591534_Amazon has announced that it will open up the Kindle e-reader to third party developers, allowing applications, or what Amazon calls “active content”, to run on the device.

What kind of apps could run in the low-fi Kindle? Well, you won’t be getting Monkey Ball, but interactive books, travel guides with locations data, RSS readers and anything that brings text to the device would be a good candidate. This could even include magazine and newspaper subscriptions.

The key is the revenue split. Right now Amazon takes a big chunk of the selling price of Kindle e-books. The terms of the new Kindle Development Kit (KDK) specify a 70:30 split, with the large part going to the developer. This is the same as the iTunes App Store, which is surely no coincidence — with an expected e-reading Apple tablet announcement next week, Amazon may be showing its hand now to pre-empt Apple.

It might appear that Amazon is going head-to-head with Apple on this, but we see it a little differently. Apple sells hardware, and while the App Store brings in a nice chunk of change, it is there primarily to sell more iPhones and iPods. Amazon sells books, and the Kindle is a way to make sure you buy Amazon’s e-books. That’s why there is a Kindle app for the iPhone, and why there will be a Kindle app on the tablet: it benefits both companies.

“Active content” will certainly make the Kindle more compelling, especially against other e-readers, although it will also make the Kindle more distracting. One of the nice things about an e-reader is that you can’t use it to check your email every five minutes. Or perhaps you can. The KDK allows the use of the wireless 3G connection. If the application uses less than 100KB per month, the bandwidth comes for free. If it uses more, there is a charge of $0.15 per MB which can (and surely will) be passed on to the customer as a monthly charge.

This model could, interestingly, also make its way into Apple’s tablet. Instead of trying to sell us yet another data plan, the tablet could have a Kindle-style free 3G connection used only for buying iTunes Store content, with the bandwidth price built in to the purchase. That is just speculation, however.

What we are sure of is that the next year will be an interesting one, and the e-book is set to take off in the same way that the MP3 took off before it. The question is, who will be making the iPod of e-books? Given its relatively low price, its appeal to an older, book buying demographic and its ascetic simplicity, the surprise winner might actually be the Kindle.

KDK Limited Beta Coming Next Month [Amazon]


Boxee Plans to Offer Paid Content

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Fans of Boxee who are tired of re-runs of Lost and clips of Anderson Cooper on CNN could soon have some new paid content to watch.

Boxee plans to release a “payment platform” this summer that will allow users to purchase TV shows, movies or applications with their remote. The move will bring content that was previously not available to Boxee users, says the company.

“The content owners will be able to package and price as they wish, including pay-per-view and subscription,” Avner Ronen, Boxee CEO wrote on the company blog. “Content partners will have the flexibility to decide what they make available, whether it’s premium content, content from their existing library, or extras that will never make it on air.”

In turn, Boxee will take a cut–at less than 30 percent–of every transaction.

Boxee aggregates content from different sources such as TV channels, online video and even Netflix. The company has become popular with users who want to stream content from their PCs to their TV. Boxee’s software is available for free. The company plans to launch a set-top boxlater this year in in partnership with D-Link.

Free content aggregation has caused problems for Boxee. Last year, Hulu twice shut down Boxee’s access to it. Boxee responded by releasing a work-around. Hulu and Boxee have declared cease fire for now.

Hulu may have made the right move. Meanwhile, Boxee’s paid platform could reassure content companies and TV channels of the software’s ability to monetize its users. Ronen believes the internet will be the fourth method of distribution for content after cable, satellite and IPTV such as AT&T’s u-Verse.

“The connected living room represents a new medium, one in which great value could be generated,” he says.

But when it comes to content partnerships, can Boxee really beat iTunes to get the kind of shows or movies that users will pay for?

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Photo: Boxee (fatcontroller/Flickr)


Rad Blaster, a Tiny, Tinny Boom-Box for the Suburban Gangsta

The Rad Blaster is the “First MP3 player slash boom-box slash recording device that’s a fashion item as much as it is a function item” It also has “speakers, so you can walk around town and share your tunes” and a microphone so you can “spit your rhymes.” It looks wonderful, and costs $60.

We assume that the makers of the Rad Blaster weren’t around in the 1980s, the heyday of the boombox. If they had been, they’d know that the Boombox was named for its boom, the thunderous beat that issued from its big, D-cell-hungry speakers, the vibrations of which could be felt before they were heard. The Rad Blaster has about as much boom as one of those creepy horror-movie monkey toys with tiny cymbals.

In fact, we’re not sure if the Rad Blaster people are even serious about anything. The MP3 player actually comes with a chain so you can hang it around your neck as you cruise around town inflicting your tinny “tastes” on innocent pedestrians, and the OLED screen can show the lyrics to your songs so you can “spit” along with the music.

This is about as “street” as a Segway wearing a phone-holster. Appropriately (or ironically) enough, the Rad Blaster comes from a company named “Suburban Toys”. Imagine this being worn by Napolean Dynamite’s brother Kip, right after he met his wife-to-be, LaFawnduh Lucas, and you know everything you need to know about the Rad Blaster.

Rad Blaster Product page [Rad Blaster]


Will the Apple Tablet Be Called iPad?


Bloggers can’t stop banging the rumor drum with an Apple press event scheduled for next week, presumably devoted to its anticipated tablet device. MacRumors’ Arnold Kim found evidence suggesting Apple filed for the trademark iPad, which could be another potential name for the rumored Apple tablet, in addition to iSlate and iGuide.

Based solely on the 2006 Mad TV sketch below the jump (warning: mildly NSFW), I wholeheartedly hope Apple does not brand its tablet “iPad.”

Personally I’m into the name “iSlate.” It sounds like what you would call the iPhone’s bigger sibling. Plus, there’s firm evidence that Apple filed for the iSlate trademark and owns the iSlate.com domain. (Apple does not own the iGuide.com or iPad.com domains.)

Some other Apple heads are predicting the resurrection of iBook, the name of Apple’s older notebooks prior to the MacBook rebranding, for the tablet. I’d bet against that, since Apple will likely push its tablet as a general-purpose device and stray away from it being construed a pricey e-book reader or “Kindle killer.” Plus, I have doubt Apple would wish to recycle an old product name for what we’re all hoping will be a revolutionary new product. It just wouldn’t seem right.

Whatever the name is, I’m willing to bet the “i” prefix is here to stay. Assuming the tablet is running some form of the iPhone OS, it would be inconsistent to slap the “Mac” prefix into the name.

Of course, anyone’s guess is as good as mine, and we’ll all find out Jan. 27. What do you think an Apple tablet should be called? Vote in the poll below, or add your own suggestions in the comments section.

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Photo illustration of an Apple “iTab”: Gluepet


Apple Invitation Confirms Special Product Event Jan. 27

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Apple has sent out press invitations for a product event to be held at San Francisco’s Yerba Buena Center for the Arts Theater.

The invitation reads, “Come see our latest creation.” The event is scheduled to begin 10 a.m., Jan. 27.

In the past month, multiple independent reports have claimed Apple in late January will launch its highly anticipated tablet, which the company has reportedly been developing for several years. Many rumor reports have described Apple’s tablet as a 10-inch version of the iPhone with a strong focus on reading capability. Corroborating these rumors, The Wall Street Journal on Monday published a report that claimed Apple is negotiating with HarperCollins Publishers to produce e-book content for the introduction of the tablet.

Yours truly, along with Wired photographer Jon Snyder and senior editor Dylan Tweney, will provide live blog and news coverage from the event next week. Stay tuned.

While you wait, catch up on our previous reports regarding Apple’s rumored tablet. Our collection of stories is below.

The graphic accompanying the invitation (above) is unique compared with those we’ve received in the past. Perhaps the paint splats are related to a painting application that Apple plans to demonstrate with a tablet. What are your theories?

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Nintendo Wii Gains Netflix Streaming

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Joining the Xbox and PlayStation 3, the Nintendo Wii console has gained access to Netflix’s video-streaming service.

Netflix, a popular movie rental website, announced on Wednesday its agreement with Nintendo. Wii owners with basic Netflix accounts ($9 per month) can watch Netflix’s streaming movies and TV shows at no additional charge.

All Wii owners need is a disc containing the Netflix streaming software, which they can request for free at Netflix.com/Wii.

Console makers are embracing the opportunity to treat their systems as platforms. An internet connection and a software platform enables manufacturers and third-party developers to keep adding to the capabilities of a device, without having to rush major hardware upgrades to market each year. In addition to supporting Netflix, Microsoft, Sony and Nintendo have each opened online stories to sell downloadable games and other multimedia.

With these moves, the videogame industry is also defensively reacting to the rise of cheap smartphone games. For example, many popular iPhone games can be downloaded for as little as $1 — and sometimes even for free — through the iTunes App Store.

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Photo: pickledshark/Flickr


OLED Could Be Apple Tablet’s Secret Solution for E-Reading


An OLED display would be a pricey, but perfect, screen for e-book reading on a tablet, like the one Apple is rumored to be announcing later this month.

If Apple were to implement a reading mode with a black background and light-colored text, then an OLED screen would be extremely energy efficient. That’s because OLEDs consume power differently than LCDs; they only use power when pixels are turned on. That means blacks won’t consume any energy (like they do with backlighting in LCDs), and such a reading mode would substantially preserve battery life, an analyst explained to Wired.com.

“I would expect when they use OLED to turn to one mode, called OLED display mode, and make most of the background black and make words white, green or red or some other colors,” explained Jennifer Colegrove, an analyst with DisplaySearch, a research firm that focuses on the display industry.

Tech observers are wildly anticipating the rumored Apple tablet, which will reportedly be announced late January in a special event. Many have speculated that Apple’s tablet, which many think will feature a screen between 10 and 11 inches, will have a strong focus on e-reading capability.

However, no report has offered reasonable speculation for the tablet’s battery life. The question is how such a device could feasibly handle e-book reading, along with general tasks, any better than the battery-sucking iPhone or the long-lasting (but colorless) E Ink technology seen on traditional e-book readers such as the Kindle.

OLEDs could be Apple’s solution for a general purpose device specializing in e-book reading, Colegrove told Wired.com.

Evidence is scarce, but OLED displays might be part of Apple’s plans. A report published by TG Daily on Tuesday cited a designer who claimed Apple had snapped up the entire supply of 10.1-inch multitouch LCD and OLED displays. Colegrove could not verify TG Daily’s claim, but she noted 10.1-inch OLEDs are relatively rare, because most devices shipping with OLEDs — smartphones — have smaller screens. The number of 10.1-inch OLEDs on the display market are in the low thousands, Colegrove noted.

OLEDs are expensive: a 10.1-inch OLED matching the description of the tablet in rumor reports would cost $400 alone, Colegrove said. So it’s likely if there is an OLED model of the Apple tablet, it will be the higher-end version of the device — a model Apple will tout for better reading capability. An LCD version of the tablet would likely ship with a less expensive model. A 10.1-inch LCD, Colegrove estimates, would cost Apple between $60 to $100.

Colegrove added it’s likely that if Apple were planning to sell a higher-end OLED version of the tablet, the company wouldn’t place an order on a huge volume; Apple would likely only order a few thousand.

Therefore, it’s feasible that Apple did indeed pre-order the entire 10.1-inch multitouch OLED supply, because there aren’t many available on the market, Colegrove said.

In short, if Apple were to ship two tablets — one with an OLED screen and the other with an LCD — the former could be the model with a special e-reader mode that consumes very little power.

And it sure sounds like it would be pricey. Would you pay a premium, perhaps $800 to $1,000, for a general-purpose OLED tablet with a special e-reader mode? Share your thoughts in the comments section below.

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Photo illustration of an imaginary Apple tablet: Stephen Lewis Simmonds


Soundbars Fail to Rock CES

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Home theater is about compromise. You probably can’t afford tens of thousands of dollars to make a real home cinema. Neither can you convince your significant other that you need to jam a speaker into every corner of the room and, worse, run cables to them. And even if you’re happy with just a big TV hooked up to your PS3, the wall-mounted flat-panel is likely firing its rear-mounted speakers straight through the plaster into the (unimpressed) neighbor’s bedroom.

Thankfully, there is one compromise that looks like it will pay off in your favor, offering sleek good looks along with decent sound. The solution is a soundbar, a discreet strip of speakers that sits below the screen and, while not delivering the power or clarity of a full 5.1 setup, will certainly be good enough to make it worth watching T2 yet again.

CES 2010

We were expecting a slew of new soundbars at CES 2010, ready and eager to team up with all the big new HD TVs people have convinced themselves they needed for the analog switch-off. But we were disappointed, both with the quality and the quantity. The worst we saw were from Dell, paired up with its new Mini 10, the netbook with a hi-def screen and TV-tuner. A netbook is probably the computer in most need of a decent set of speakers, as the built-in ones are almost always tinny and terrible. Dell’s effort did nothing to improve the sound of the machine it was attached to.

The best (as in most convenient) models are those with built-in amplifiers, as they don’t need a separate receiver: instead they hook up to your TV’s outputs. Make sure, too, that there are enough inputs for all your sources, from DVD to games console to (gasp) VCR.

The most promising soundbar at CES was from Panasonic. The SC-HTB1 not only packs in all the speakers and electronics needed to trick you into thinking the sound is coming from behind you, it also has a pair of subwoofers inside, mounted pointing in opposite directions to reduce vibration. The unit hooks up via HDMI (for two-way audio) and has processing to make it sound as if the dialog is coming from the entire TV screen.

We’re skeptical on those subwoofers, though, as they are too tiny to shift the amount of air needed to punch the bass into your gut. Consider instead convincing your spouse that a sub-woofer is a worthwhile addition. Like the sub-and-satellite speakers most of us use to listen to music these days, adding a big, bad bass speaker to the mix will give explosions the kick that the little soundbars just can’t deliver. Better still, as bass is mono and mostly non-directional, you can always hide it behind the sofa, like a little kid watching Doctor Who.


Is an Apple Tablet on the Way? Orange Exec Says ‘Oui’


Perhaps caught off guard, an executive of international carrier Orange said in a French TV interview that an Apple tablet will debut soon.

In the video above, Stéphane Richard, who is set to be Orange’s CEO, responds “Yes” when French media asks whether the rumors are true that an Apple tablet will debut soon. The interviewer then asks Richard whether the tablet will be available for Orange customers, to which the executive replies, “Of course.”

Rumors have run wild that Apple will introduce its much anticipated 10-inch touchscreen tablet in a special event later this month. The Wall Street Journal, who has accurately leaked Apple news in the past (including Steve Jobs’ liver transplant) claims the event will be held Jan. 27. The WSJ added that the tablet would be announced this month and begin shipping in March.

Richard’s statement could have been a slip, but it’s also likely that he’s aware the news about the tablet has already leaked — perhaps at Apple’s request. Last week, John Martellaro, a former senior marketing manager at Apple, confessed that Apple sometimes intentionally leaks secrets to WSJ. The purpose? To gauge reaction of the market to certain details such as price, or to panic a competitor, among other sneaky reasons. Very interesting, and a controlled leak to WSJ seems to be what’s happened with the rumored Apple tablet.

Update 3:30 p.m. PDT: Orange’s PR claims Richard’s statements do not “confirm” an Apple tablet and that he was merely saying “Yes” to acknowledge speculation surrounding the tablet. Still, that doesn’t explain why he said “Of course” when asked whether the tablet would be available for Orange customers (such a guarantee could not be independently made by Richard, as it would rely on Apple’s agreement to share the tablet with Orange). Also, it’s worth noting Orange previously acknowledged the existence of the iPhone prior to its launch.

Via SlashGear

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Hands-On With the Boxee Set-Top Box and Remote

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LAS VEGAS — A host of video services on the web enable you to watch your favorite TV programs and movies anytime you wish, and Boxee is an open platform striving to weave them all into one neat interface. To get the Boxee experience onto a TV, D-Link has launched a set-top box dedicated to the open video platform, along with a special remote.


CES 2010
The Boxee box is pretty simple. Video outputs through an HDMI connector. For audio, you can plug in through an optical digital audio-out jack or regular composite audio. An SD card slot and two USB ports allow you to expand storage. For internet connectivity, the box supports 802.11n Wi-Fi and ethernet.

Boxee was previously a piece of open source software that you’d download to view media on your computer. Most users would download Boxee onto their notebook, which they’d then hook up to a TV. The box eliminates that need, and it’s also compatible with a new remote that just launched at the Consumer Electronics Show.

The remote sports a full QWERTY keyboard for typing in search queries. On the back of it there are three buttons for hitting Enter, accessing the main Boxee menu and playing or pausing video.

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We’ve been fans of Boxee for some time: The menu is beautiful and intuitive, and it’s really zippy with loading multimedia files with thumbnails. The remote does indeed make the experience more enjoyable. It’s sturdy, smooth and comfortable, and the keys feel high quality.

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Boxee’s primary purpose was to streamline video entertainment, but since it’s an open platform, it can do a lot more. There’s a Boxee app store for downloading third-party apps provided by developers. The main menu has buttons to access music and photos, too. Think of the Boxee as a restriction-free Apple TV.

The Boxee box and remote are shipping the second quarter of 2010. Pricing has not been announced, but Boxee estimates $200.

For a detailed look at the Boxee platform, see Epicenter’s coverage of the Boxee box launch.

Product page [Boxee]

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Photo: Jon Snyder/Wired.com; images courtesy of Boxee