New Microsoft brand logos, company tagline revealed at MGX event? (update: no new logos, tagline is a go)

It looks like Microsoft may have revealed something big at its annual MGX (Microsoft Global Exchange) event, namely… new logos for its main brands and a fresh brand motto. “Be What’s Next” touts a teaser which has been posted on YouTube, along with a fast moving sequence of morphing logos, shuffling from Windows, to Windows Phone, Xbox, Bing, and finally the familiar Office logo that’s been kicking around for a little longer. It’s unclear if these are just treatments used for a promo at the event, or if this is a signal that Redmond is dumping its familiar (and frankly dated) iconography for something a little looser, leaner, and hipper, but we can’t say it would be a bad thing. It would certainly make sense against a backdrop of potential comeback in the mobile space, gains in search, and the seemingly successful (or at least satisfying) Windows 7 launch. One thing is for sure, MGX is a corporate, non-public opportunity for the Microsoft faithful to cheer the brand (Ballmer received a 30 year commemoration at MGX 2010), so this would definitely be the place to unfurl some new branding. Check the video after the break to see the new style, and hit the gallery below for a bigger look.

Update: So… the YouTube video has been pulled. Fear not, we’ve got our own copy!

Update 2: We’ve just been contacted by Microsoft and told that these are not new logos which will be used on products, rather a standalone treatment to show the flexibility of joined brands. However, the “Be What’s Next” tagline is real, and will be showing up here and there.

[Thanks, Anonymous]

Continue reading New Microsoft brand logos, company tagline revealed at MGX event? (update: no new logos, tagline is a go)

New Microsoft brand logos, company tagline revealed at MGX event? (update: no new logos, tagline is a go) originally appeared on Engadget on Thu, 22 Jul 2010 09:35:00 EDT. Please see our terms for use of feeds.

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Microsoft to employees: ‘everybody gets a Windows Phone 7!’

Microsoft guru extraordinaire Mary Jo Foley has retweeted a company employee boasting of a commitment to hand out Windows Phone 7 devices to each and every one of Redmond’s 90,000-plus employees around the world. That’s certainly one way to spread the word — and realistically, the cost to Microsoft is a drop in the bucket if they can really take advantage of the word-of-mouth advertising effect here. Of course, step one in that process is going to be making sure the product is absolutely rock solid by the time those gratis units start getting handed out. Microsoft staffers do know how to multitask when they’re working, right?

Microsoft to employees: ‘everybody gets a Windows Phone 7!’ originally appeared on Engadget on Wed, 21 Jul 2010 17:54:00 EDT. Please see our terms for use of feeds.

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Microsoft says to expect non-casual, ‘hybrid’ Kinect games ‘over the coming 18 months’

Excited by some of the possibilities Kinect offers for non-casual games? Then it looks like you might have a bit of a wait in store. Speaking with GamesIndustry.biz, Microsoft’s VP for Interactive Entertainment in Europe, Chris Lewis, went to some length to point out that Microsoft isn’t ignoring core gamers, but would only go as far as to say that non-casual, “hybrid” games that use both Kinect and a standard controller would likely become available “over the coming 18 months or so.” Not many more details beyond that, unfortunately, but Lewis did divulge a bit of UK news, saying that sales went up “1,000 percent week-over-week with an 84 per cent market share” following the release of the new, redesigned Xbox 360.

Microsoft says to expect non-casual, ‘hybrid’ Kinect games ‘over the coming 18 months’ originally appeared on Engadget on Wed, 21 Jul 2010 15:34:00 EDT. Please see our terms for use of feeds.

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New Version of Live Maps Released – Includes Firefox Support for 3D Mapping

This article was written on April 04, 2007 by CyberNet.

The Windows Live Maps/Virtual Earth team has spent some serious time over the last few weeks implementing new features and changes. One of their latest changes is the addition of Birds Eye Coverage around the world using their Virtual Earth service. 

Yesterday they released a new version of Live Maps, and they say among the changes are bug fixes and performance improvements. Besides those changes, there’s a pretty big list of new features which they’ve posted on their blog. Below are some of the changes you’ll probably enjoy most:

  • Firefox Support for 3D mapping – If you’re using version 1.5 or later, you’ll now be able to use this feature. They’ve also added 16 new cities that will have 3D support available. Along with this change, cache performance and memory management has been improved.
  • Subscribe to collections via RSS – This new RSS feature will make it easy to keep track of changes to collections. For example, “if someone sends you a link to a collection of their favorite Italian restaurants in your city, you may want to subscribe to the collections’ feed to be kept up to date as the author adds more and more restaurants.”
  • Reviews and Ratings – This is definitely not a new concept here, but it’s nice that they implemented it.  You can read and write reviews of businesses, and rate them.
    Ratings
  • Area Calculations and Drawing Enhancements – Using drawing tools, you can draw a shape on the map (perhaps for your neighborhood, community, etc.), and then Live Maps will find the area of the shape that you drew.
    Drawing

Keep in mind that using the Virtual Earth 3D Mapping requires a quick installation and setup. It only takes a minute, and you only have to do it once.

They also say that V5 of Virtual Earth Map Control will be released soon and they’ll be introducing new features with that as well. Kudos to the Windows Live/Virtual Earth team for all of their hard work and great improvements.

 

Copyright © 2010 CyberNet | CyberNet Forum | Learn Firefox

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New Xbox 360 4GB ships August 3rd for $199, Kinect standalone priced at $149, bundle coming this holiday for $299

Amazon Germany just couldn’t keep a secret. Microsoft’s just announced that a shiny new Xbox 360 Arcade replacement — with 4GB internal flash memory, a matte finish, and built-in 802.11n WiFi — will be shipping August 3rd for $199.99. A stark difference in capacity to the current 250GB model, but at least it’s cheaper. Looking ahead to November, the standalone Kinect, it’s coming for (yeah, you guessed it) $149.99 with Kinect Adventures. Act surprised, Microsoft would really like you to. As for the pièce de résistance — that’d be the 4GB console, Kinect sensor, and game — that’s due out “this holiday” for $299.99. Press release after the break, pretty pictures just below.

Update: Looks like the Britons will be paying £129.99 for Kinect.

Continue reading New Xbox 360 4GB ships August 3rd for $199, Kinect standalone priced at $149, bundle coming this holiday for $299

New Xbox 360 4GB ships August 3rd for $199, Kinect standalone priced at $149, bundle coming this holiday for $299 originally appeared on Engadget on Tue, 20 Jul 2010 12:01:00 EDT. Please see our terms for use of feeds.

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DECE’s ‘digital locker’ take-anywhere DRM dubbed UltraViolet, launches later this year

We’re still not sure if we believe in the promises made by the Digital Entertainment Content Ecosystem (DECE) yet — buy a piece of content once in physical or digital format, and gain access across all formats and devices via a cloud based account — but we’re closer to finding out for ourselves now that it has a new name, UltraViolet. In case you haven’t been paying attention over the last couple of years, the DECE group is already home to most of the biggest names on both the content and consumer electronics sides of the business, with the most notable holdouts being Apple and Disney, which is backing its own competing system, Keychest. The latest additions to the UltraViolet team are LG, LOVEFiLM and Marvell, while key members like Comcast, Microsoft, Intel and Best Buy are quoted in this morning’s press release. Check it out for yourself after the break and keep an eye out for that grey and purple logo on movies and players later this year when it begins testing.

Continue reading DECE’s ‘digital locker’ take-anywhere DRM dubbed UltraViolet, launches later this year

DECE’s ‘digital locker’ take-anywhere DRM dubbed UltraViolet, launches later this year originally appeared on Engadget on Tue, 20 Jul 2010 01:41:00 EDT. Please see our terms for use of feeds.

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Microsoft patent application cuts controller cords, sews them back together

Wireless gamepads are more convenient, but for latency, copper trumps 2.4GHz. What to do? Build hybrid controllers that can instantly cut the cord. It seems that’s what Microsoft’s thinking, as the company applied for a patent on just such a controller in March, using infrared, Bluetooth or RF technologies alongside a wired (possibly USB) connection and switch between the two “without permanent disruption to an ongoing game.” Of course, dual-mode controllers have been around for months in a slightly different form — Microsoft’s own Sidewinder X8 and the Razer Mamba did the same for the high-end gaming mouse. It also doesn’t bode well that this particular application clearly describes the original chunky Xbox.

Note: As some of you have surmised in comments, this is similar to how the PlayStation 3’s controllers work, though they hardly perform the task seamlessly. Meanwhile, Microsoft’s Xbox 360 Play & Charge kit doesn’t interrupt a game, but only uses the physical cable to charge a controller’s battery pack.

Microsoft patent application cuts controller cords, sews them back together originally appeared on Engadget on Mon, 19 Jul 2010 20:11:00 EDT. Please see our terms for use of feeds.

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Rock Band 3 crashing into living rooms on October 26

Look, it’s summer break. What better to do than learn a little piano in preparation for the upcoming release of Harmonix’s Rock Band 3? The next installment — which promises to bring all sorts of new kit to the market — was finally given a release date today, and not surprisingly, it’ll be quickly climbing the Santa Lists of rug-rats the world over. According to the company, the title will ship on October 26th in North America, with the Wii, PS3 and Xbox 360 versions priced at $59.99 sans hardware and the DS rendition at $29.99. Hop on past the break if you’re interested in learning about your wealth of pre-order options.

Continue reading Rock Band 3 crashing into living rooms on October 26

Rock Band 3 crashing into living rooms on October 26 originally appeared on Engadget on Mon, 19 Jul 2010 18:38:00 EDT. Please see our terms for use of feeds.

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Exclusive interview with Joe Belfiore, corporate VP of Windows Phone

By now you’ve probably read our in-depth blowout of Windows Phone 7 (and if not, what are you waiting for?). But what you haven’t seen yet is our exclusive sit-down with Microsoft’s Joe Belfiore, wherein we talk about the ins and outs of the new mobile operating system. We grill the Windows Phone corporate VP about a whole stack of items, and do our very best to make him start crying like a Barbara Walters interview subject (spoiler alert, he doesn’t cry). Still, we think there’s some good insight here into what the company thinks of its odds in the smartphone wars, and what kinds of features we will (and won’t) see when these devices launch this fall. Take a look at the video after the break — you won’t regret it.

Continue reading Exclusive interview with Joe Belfiore, corporate VP of Windows Phone

Exclusive interview with Joe Belfiore, corporate VP of Windows Phone originally appeared on Engadget on Mon, 19 Jul 2010 14:46:00 EDT. Please see our terms for use of feeds.

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In-Depth Look at Windows Phone 7 Reveals Promise, Polish

by Matt Buchanan, Gizmodo

“What’s this?” a girl at a party asked, as I handed her my phone. She touched a square, and everything flipped away. “It’s Microsoft’s brand new phone. Kind of like a fresh start,” I explained. “Oh. It’s … neat.”

That’s the most apt way to describe Windows Phone 7, really. It’s a fresh start, and it’s neat. It’s a clean slate that Microsoft can use as a foundation to build something entirely new, and it’s not like any other phone you’ve used. It manages to do something that’s sadly rare for Microsoft, which is to leverage all of these different Microsoft products and services — Bing, Xbox Live, Zune to name a few — and seamlessly bring them together in a single, polished product. Which is exactly what Windows Phone 7 needs to be.

Windows Phone 7 is coming out this year, in the next few months — October, possibly — and the basic rundown of “What is Windows Phone 7?” can be found here and here. The version that I’ve been using for the last few days on prototype hardware (a Samsung phone which will never be sold) has been variously described to me by Microsoft as “beta 2,” a “close-to-release-candidate build” and a “technical preview.” Developers will be getting phones loaded with it shortly in order to have apps ready for launch. It’s representative of what the final Windows Phone 7 interface and experience will be like, though two critical parts were missing, because they’re still under heavy construction: Xbox Live and the Apps Marketplace.

The Interface

The phrase “authentically digital” makes me want to barf rainbow pixels, but Microsoft’s description of the Windows Phone 7 interface is truth: It doesn’t try to feel like anything but a flat, digital interface. There is no attempt to depict three dimensionality or any kind of real-world mimesis. No gradients, shadows, gloss or shading. Everything is crisp and flat. Everything pops, bright primary colors and white text on a black landscape. Touch a tile on the main screen, and the interface flies away like exploding puzzle pieces, revealing the app you wanted to see. Oversized text is the order of the day. (Yes, it still runs off the screen in lots of place.) It feels gloriously modern. I love it. I wonder how gracefully it’ll age.

Microsoft doesn’t treat the main components of the phone — like Music+Video, People, Pictures, Xbox Live — as apps. They’re “hubs.” Which means they’re panoramas with two or three or even four screens that you swipe left or right to move from one screen to another. For instance, in the People hub, one screen is all of my contacts. Flick to the right, and it’s recent contacts. Flick again, and it’s “what’s new,” which is a news feed of my friends’ updates from Facebook and Windows Live. (Well, it would have Windows Live friend updates, if I had any friends that used Windows Live, or the Twitter service was turned on yet — but more on that later.) You can get a sense of how developers will be able to expand on hubs in a way that’s more integrated than separate apps you install. Overall, the concept works really well, once you get it.

Live Tiles are what make the start screen good, and mostly eliminate the need for widgets. They’re the giant squares of, um, stuff that make up the home page. The tile for every application is dynamic, so one for my account mail will show me how many messages I have, while the tile for a person I have pinned to the start screen will show me their latest photo. Unfortunately, weather isn’t a built in app, so you can’t see what’s up at a glance — at least not with the early app that Microsoft made available in the Marketplace. But there’s a lot of potential in this concept, ridding the need to go through the motions of opening an app when all that’s needed is a shot of info.

There are three buttons that’ll be on the front of every Windows Phone 7 phone: Start, Back and Search. Start works just like the home button the iPhone — it takes you back to the start page. Back is much like Android — it shoots you back a screen. Search is contextual, which means sometimes you don’t know what it’ll bring up. In Maps, it looks up where you want to go; in People, it looks through contacts; from the start screen, it’s Bing search, which is comprised of a general web search, local listings, and news.

I didn’t think to use the search button as often as I should have. Like the Zune HD, WP7 is a very list-oriented interface when it comes to displaying a lot of information or options (versus, say, a grid). The main contacts page in the people is a very long list, since it brings in all of your Facebook contacts, without a way to filter them by network. The right side of the start screen is a long list of installed apps — you get the idea. Microsoft wants you to search for things or use voice commands to quickly get to them, but the most natural reaction would be to scroll for a long time.

Notifications, like for text messages, unobtrusively show up at the top of the screen, where you can ignore them or act on them. It’s how notifications should be. Pressing the volume key neatly brings up Zune player controls too at the top of the screen too. There’s a few other quirks to Windows Phone 7’s deliberately windowless interface. The cell signal typically isn’t visible; you have to tap the top of the screen to make it pop up. The indication that it’s syncing or updating is subtle, a series of dots running across the top of the screen.

The app bar, seen here, is exemplary of Windows Phone 7’s most aggressively iconographic tendencies. It’s a small menu bar that runs alongside the bottom of many, if not most apps; it’s where the buttons to do things are often located, like composing a new message in Outlook. The buttons have no labels, just hieroglyphs. There’s an ellipsis in the top right hand corner of the bar — it’s supposed to indicate “press here, or drag up,” which will reveal the app bar in its full glory, with text labels for the buttons, along with a list of other things you can do, like access settings. While app bar’s behavior will be consistent across every app — kind of like a more obvious, onscreen version of Android’s menu button — it’s something people will definitely have to learn to use. The major issue is that it doesn’t eliminate the need for long presses — pressing and holding down, like on a picture in the gallery app, is still the only way to trigger certain things, and you can never quite tell when to use it.

The touch keyboard looks stark, almost advertising that it’s a crappy experience. Tiny little letters set against unforgivingly pointy little rectangles. It’s deceptive, since in terms of typing ease, it’s second to the iPhone. It’s a wonderful keyboard: fast, smooth, intuitive and totally natural, even this phone’s narrowish screen. Text selection is weird, but workable — pressing and holding over editable text brings up a fat green text cursor that you can slide between the letters, sticking it wherever you need it.

Given that it’s a beta OS running on prototype hardware, the interface’s speed was impressive. It’s exactly like a Zune HD. No stuttering or slowdown, just zoomy flips and swoops, back and forth between apps and the start screen. Of course, it needs this kind of speed, since it like’s a return to iPhone pre-iOS4—there’s no multitasking for third-party apps. (No, not even Pandora will run in the background.) It seems appropriate to mention now that there’s no copy and paste. A throwback to the halcyon days of 2009, Windows Phone 7 is the only modern smartphone that’ll be left in this position. It’s clearly going to be painful. Maybe agonizing.

The price of Windows Phone 7’s modernity, its difference, is something of a learning curve — or at least, that impression was more solidified after I handed the phone to a half dozen or so people over the weekend. All of them were lost, at least for a few minutes. Then I explained things. Then most of them said some variation of, “It’s cool, I guess.”

But, day to day, Windows Phone 7’s interface does work. Well. It’s quick, fluid, clean, modern. It’s not perfect. It’ll take a day to get used to. But I think most people will like it, if not love it. I do. The question is what it’ll be like in a year, or two years, when it’s more complete and filled out, less of a clean slate.

People and Accounts

People and accounts on Windows Phone 7 is a cross between Android and WebOS. A Microsoft Live ID is the core account that ties everything together. Which theoretically, can be a lot of stuff. It’ll pull in your contacts, Hotmail/Windows Live mail, Office Live, Zune, Xbox Live avatar, Pictures, SkyDrive — pretty much all of Microsoft’s online services are tied in, one way or another, through the Live ID. The iPhone feels archaic in this regard.

Like a lot of people, I don’t use Live except for Xbox and Zune. Fortunately, Microsoft’s support for other services, like Google and Facebook is solid. Particularly Facebook, which is the privileged secondary account here. I signed in to Google and Facebook, and magically, the People hub was populated with all of my contacts from both services, neatly linked with profile pictures from Facebook. The result it’s a epic list of people, which you can jump between using letters, like in the Zune HD interface, but if you’ve got a ton of Facebook contacts, you’re either going to be tapping search a lot, pinning people to the start menu, or you’re screwed. Most recent contacts get another screen.

There’s no separate Facebook app — instead, all updates, the news feed, if you will, are part of the “what’s new” screen in People. If you click on a contact’s card (which you can pin to the front page for instant access), you get the same kind of experience — “what’s new” will show you everything they’re up to, from all of the services you’re linked to. Some of the Facebook experience is lost in translation, but overall, the People hub concept works. It feels natural and seamless in the way it aggregates info from multiple services. The major missing piece is Twitter, but supposedly, support is on the way via Windows Live, which’ll aggregate Twitter updates and then pipe them down to the phone. It sounds like Google Buzz, but it should be much faster. Twitter support is mission critical for this app-less concept to work — so it has to happen.