Hasta La Gadget!

Well isn’t that a breath of fresh air. With no apologies given to its long-standing hobby, Apple CEO Steve Jobs provided a pretty honest and thorough assessment of what’s wrong with the TV set-top box market. “No one wants to buy a box — ask TiVo, ask Roku, ask us… ask Google in a few months” (in the spirit of competition, of course). In Jobs’ opinion, “the only way that’s going to change is if you tear up the [box], give it a new UI, and get it in front of consumers in a way they’re going to want it.” Frankly, we’re pretty happy how quickly and succinctly he was able to respond in a Q &A session, seems like he’s been mulling it over — and given what we heard about Apple TV’s future plans, we’re not surprised. All the pertinent quotes, care of our liveblog, after the break.

Continue reading Steve Jobs on TV: ‘no one wants to buy a box’

Steve Jobs on TV: ‘no one wants to buy a box’ originally appeared on Engadget on Tue, 01 Jun 2010 22:56:00 EDT. Please see our terms for use of feeds.

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Two years back, consumer research told us the vast majority of DVR users skipped commercials; now, statisticians at Duke University say that’s not the case. More importantly, even those who do hit that oh-so-tempting skip button aren’t necessarily spending less on advertised products as a result. Pulling data from over 1,200 TiVo boxes over the course of three years, Professor Carl Mela and colleagues found that a staggering 95 percent of television was watched live instead of recorded, giving viewers no opportunity to skip, and even when there was an opportunity, users took it only 6.5 percent of the time.

Moreover, every attempt the researchers made to find a “TiVo effect” failed — comparing those who had DVRs with those who didn’t, they found no significant difference in the amount TV watchers spent on nine different goods (including cleaning and grooming products) advertised. This could be for a variety of reasons — perhaps advertising doesn’t work, period, or perhaps those without DVRs “skipped” commercials simply by walking out of the room — but no matter the reason, it seems these days television advertisers don’t have quite so much to fear.

Continue reading Study finds commercial-skipping DVRs don’t affect purchases, ‘TiVo effect’ may not exist

Study finds commercial-skipping DVRs don’t affect purchases, ‘TiVo effect’ may not exist originally appeared on Engadget on Thu, 06 May 2010 21:19:00 EST. Please see our terms for use of feeds.

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TiVo loyalists have waited a long, long time for this. The Premiere is marketed as the DVR to end all DVRs, and unlike those plain-jane boxes served up at your local pay-TV provider, there’s actually a decent amount of ingenuity within TiVo’s freshest set-top box. Unfortunately, those good intentions didn’t really lead to a beautiful implementation, and we found quite a few bones to pick during our time with it. Make no mistake — TiVo’s still charging a small fortune for the privilege of using its user interface and hearing its bloops and beeps, and frankly, we expected more for the premium. Are you in the same boat? Couldn’t disagree more? We’re anxious to see how you’d retool the Premiere if given the opportunity, and what you’d do differently now that you’ve been relying on it for the past couple of months. Go on, comments are waiting for you.

How would you change the TiVo Premiere? originally appeared on Engadget on Fri, 23 Apr 2010 22:04:00 EST. Please see our terms for use of feeds.

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It’s not streaking through downtown Dallas remaking Matt & Kim videos just yet but after an uneven start the TiVo Premiere continues to evolve, this time towards something with even more capacity and (hopefully) less lockups. ZatzNotFunny mentions a new software update to version 14.1c has gone live this weekend which is intended to fix lockups some customers are experiencing with more revisions promised over the coming weeks and months to address various performance and stability issues. Forum reactions are mixed, with some dropping back to the old UI for more stability and speed but if you’re living the Premiere lifestyle let us know how things are going for you. Those still on the outside looking in who haven’t been scared off by the growing pains can also consider a few new larger capacity options courtesy of longtime modder/reseller WeaKnees, now ready to deliver units with up to 2TB of storage internally or even externally for those who like it like that — you know who you are.

TiVo Premiere is updated and expanded, but is it ready? originally appeared on Engadget on Mon, 19 Apr 2010 06:47:00 EST. Please see our terms for use of feeds.

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When we first heard rumors of new TiVo hardware back in April of 2009, our imaginations started racing. The current TiVo HD and HD XL have been the best DVRs on the market for their entire three-year run, and while they’ve received significant feature updates in that time, the overall experience of using a TiVo simply hasn’t kept up with the explosion of online content and the revised viewing habits of consumers — in fact, the interface has remained largely unchanged for nearly a decade. So while the actual TiVo hardware has actually gotten smaller and simpler, it’s the software that’s received a substantial makeover this time around — it’s migrated to Flash, and the main elements have been totally redesigned for HD displays and the invisible integration of online video services. Is it enough to keep TiVo afloat in a sea of cheap cableco DVRS? It is worth upgrading from an existing TiVo HD? There’s only one way to find out — read on for our full review.

Continue reading TiVo Premiere review

TiVo Premiere review originally appeared on Engadget on Wed, 24 Mar 2010 21:57:00 EST. Please see our terms for use of feeds.

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