Hasta La Gadget!

Sony Ericsson has finally stopped teasing, winking, and nodding knowingly and has just come clean — the Xperia Play is most definitely real and it’ll be one of the first devices announced at this year’s Mobile World Congress in Barcelona. We’re treated to a date and time, February 13th at 6PM GMT, a pair of full frontal shots of the Gingerbread-running, gamepad-wearing smartphone, and the full version of that creepy ad we saw for it a couple of days back. Missed it on the Super Bowl? Scope it out after the break.

P.S. – Missed our coverage of Super Bowl Media Day? Catch up here!

Continue reading Sony Ericsson makes Xperia Play official in Super Bowl commercial, full launch coming February 13th

Sony Ericsson makes Xperia Play official in Super Bowl commercial, full launch coming February 13th originally appeared on Engadget on Sun, 06 Feb 2011 20:06:00 EDT. Please see our terms for use of feeds.

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The evidence for a Motorola Xoom launch on February 24th just became that bit more compelling, courtesy of this here Best Buy ad. It promises Moto’s Android tablet will be in stores a couple of weeks from now, decorated with a daunting $799.99 sticker. That price agrees with one of our earliest leaks on the matter, purportedly from Verizon’s own systems, so all the pieces seem to be falling into place for a pretty exciting end to February for Android fans. This flier also has some data tariffs on it, starting at $20 per month for a 1GB allowance and stretching up to a 10GB limit for $80 (identical to VZW’s pricing with the Galaxy Tab). Doesn’t really sound like the most appealing proposition we’ve ever heard, but maybe if those prices remain static once the Xoom gets its 4G upgrade, we could learn to love them.

Update: Motorola’s official Xoom portal just went live, presumably as its Super Bowl ad finally aired.

Best Buy ad prices Motorola Xoom at $800, affirms February 24th launch date originally appeared on Engadget on Sun, 06 Feb 2011 19:34:00 EDT. Please see our terms for use of feeds.

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We already got teased on this, but it turns out that the first teaser — which, let’s be honest, didn’t have the highest production value — was strictly a teaser. Now, Motorola’s sent us a fragment of the real commercial they’ll be debuting during the Super Bowl this Sunday, and it’s got pretty much everything you’d expect: a handsome gentleman with flowers reading 1984 on a Xoom, white headphones, and thousands of emotionless drones “enjoying” their Apple products. The whole thing is an obvious swipe at Apple for seemingly endorsing the very homogeny it waged war against in its Ridley Scott-directed Super Bowl commercial for the Macintosh back in 1984, and we suspect you good folks are going to have some very strong opinions about it. Follow the break for the first 15 seconds of the ad.

Continue reading Motorola teases the real Xoom Super Bowl ad: George Orwell, flowers, iPhone-using automatons in white hoodies all involved

Motorola teases the real Xoom Super Bowl ad: George Orwell, flowers, iPhone-using automatons in white hoodies all involved originally appeared on Engadget on Fri, 04 Feb 2011 12:23:00 EDT. Please see our terms for use of feeds.

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We heard about this during the news avalanche that was CES early last month, but today Best Buy has started making its new Buy Back Program official in emails sent out to valued Reward Zone customers. The gist of the scheme is that Best Buy will offer you set “Buy Back” prices for goods you purchase from its stores, advertising it as a reassurance that your electronics won’t depreciate too much during your ownership. The leaked info we saw in January showed that you’ll have to pay an extra fee at the point of purchase to enroll into the Program and Best Buy’s highest re-purchase offers were capped at 50 percent of the initial price, so don’t expect this to be any great favor to you, Mr. Consumer. For more info, keep your eyes locked on the Super Bowl this Sunday, when Justin Bieber and Ozzy Osbourne (no, seriously) will do their best to explicate Best Buy’s new venture.

[Thanks, Jeff and John]

Best Buy’s Buy Back Program to be made official during the Super Bowl… by Justin Bieber and Ozzy Osbourne originally appeared on Engadget on Thu, 03 Feb 2011 08:23:00 EDT. Please see our terms for use of feeds.

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The unthinkable has happened. After spending 99 percent of their recent marketing budgets figuring out ways to sling mud at each other, AT&T and Verizon have now come together to dance a merry waltz — all in the name of Apple’s hallowed iPhone. The latest commercial for the phone that really doesn’t need advertising shows that you can FaceTime, read iBooks, navigate maps, and do everything else on the Verizon iPhone just as well as you could do it on the AT&T-friendly GSM variant of the device. As if you didn’t already know. Still, it’s fun to see these guys trying to turn their lack of competitive diversity into some sort of an advantage. Video after the break.

Update: Now in HD!

Continue reading Apple brings AT&T and Verizon together for a happy dance in latest iPhone commercial (update: HD video)

Apple brings AT&T and Verizon together for a happy dance in latest iPhone commercial (update: HD video) originally appeared on Engadget on Sat, 22 Jan 2011 19:57:00 EDT. Please see our terms for use of feeds.

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