NTT Docomo Vision 2010 future predictions revisited

In 2003~04, mobile carrier NTT Docomo released a series of “Vision 2010″ videos designed to show the world what the digital future would look like in less than a decade. Japan’s mobile ecosystem is surely the world’s most dynamic, but it’s interesting to see how lofty Docomo’s goals were. While other carriers have different focuses on their brands (Softbank on price, and AU on design), Docomo has long been a leader in future technology such as mobile payment.

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Sure, we’re not doing full holographic mobile medical diagnosis in our automated robot cars (and our kids don’t look like Dr. Spock), but there’s still quite a lot that’s happened in the last seven years in the global mobile industry that can be seen in these videos.

Was Docomo too bold in these predictions? After all, 6~7 years isn’t much to accomplish such lofty mobile goals, but it’s a perfect demonstration of how Japanese companies aren’t just looking for the obvious answers.

A great example is the AT&T “You will” ads from 1993 that “predicted” with pretty good accuracy what our digital future will look like. Of course, they were completely wrong about who would actually be bringing the technology, and it’s also notable that even in 1993 they had their video-calling mother using a phone booth!

The Docomo videos are also filled with people doing video calls from all around the world. This is an interesting case study, because the technology and infrastructure to support these calls has been around for several years, and many Japanese are already carrying handsets with forward-facing cameras. However, it’s lack of consumer demand that has put off our video calling future. Even if the video calling function were paid for from the “all you can eat” data plans most Japanese have (rather than as an extra charge as it is now), we’re skeptical that it would get much use in the current environment.

Below you can find Docomo’s latest video (released in 2008), “The Road to Hokusai’s Waterfall“. Let’s come back to this one in ten years and see where we stand.

Thanks to Stephan Kinsella for the tip

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Six Immutable Laws of Mobile Business

I haven’t had the chance to read this new book on the amazing world of Japanese mobile as it’s just been released, but it’s #1 on my list as soon as I finish Selling Blue Elephants.

The Six Immutable Laws of Mobile Business by Mobile Consumer Lab founder Philip Sugai, mobile marketing expert (and CScout collaborator) Marco Koeder, and researcher Ludovico Ciferri is an all-inclusive look at the world’s most dynamic (and most misunderstood) mobile market of Japan.

Just judging by the homepage, the book is full of great interviews from Japanese mobile ecosystem power players, and takes aim at the “myths and hype” around the mobile market here.

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In particular I’m looking forward to reading into the authors’ use of the word “Simplexity”, as I already have my own preconceived ideas about the meaning. However, most importantly I’m looking forward to see how the book tackles myths about the Japanese mobile market head-on. Many of our clients come to us declaring that Japan is “3~5 years ahead of the rest of the world”, and my answer is always that Japan isn’t ahead, but actually on a different journey altogether.

If you’re interested you can grab a sneak peak, or just do the rational thing and get your copy at Amazon or Amazon Japan.

Dell divulges Mini 3 details, tablet (Mini 5?) caught running Android 1.6 (update: video!)

We just got out of Dell‘s mobile roundtable, and despite an extended tangent on China’s phone market, we did manage to get some details on its AT&T-bound Mini 3 and yet-to-be-officially titled “Streak” tablet. Let’s get down to brass tacks here: the Mini 3’s been customized with ActiveSync for our own (corporate) email systems. There is Android market, but for future reference, that’s always going to be up to the carrier. As for naming the 5-inch tablet that’s so far been rumored / codenamed the Streak, the company “might as well call it a Mini” said Dell, perhaps jokingly — Mini 5, anyone? During a quick hands-on we got to check out the keyboard, which was very nice and included a numpad on the right in landscape mode (pictured). We also witnessed someone checking out the system details, and sure enough, this custom skin is running Android 1.6 — no telling if that’s what it’ll ship with, though. There’s also a front-facing camera on the Streak, and much to our delight, capacitive multitouch is alive and well on both devices mentioned here.

As for method of distribution, the company will sell phones via Dell’s online store (in addition to the carrier stores), but whether or not they’ll be unlocked is something the company will “most certainly experiment with that at some point, but that’s not [its] first priority today.”

Update: We’ve got some quick-and-dirty video of the customized Android UI and awesome keyboard — it’s after the break.

Continue reading Dell divulges Mini 3 details, tablet (Mini 5?) caught running Android 1.6 (update: video!)

Dell divulges Mini 3 details, tablet (Mini 5?) caught running Android 1.6 (update: video!) originally appeared on Engadget on Fri, 08 Jan 2010 13:10:00 EST. Please see our terms for use of feeds.

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Inden: Deerskin Leather iPhone Cover Mixes Crafts with Technology

This is certainly an innovative and chic mixture of the new and the old if ever there was one.

Design firm Maruwakaya specialize in stylish consumer goods that collaborate with contemporary brands and traditional crafts. They previously worked with Puma to produce an extraordinary wooden bento box. Now they have created a cover for your iPhone made out of lacquer and deerskin leather (known as “inden” or 印伝/印傳), a technique famous in Yamanashi. As you can see below, this is not only an original choice of materials but the results are very striking too.

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What the inden technique does is it makes leather-ware highly durable; ideal for handsets that you take everywhere around with you. The product comes in four different colors and designs. It also comes with a wooden box but, with a price tag between 11 and 12,500 JPY (c.$110-250), this is definitely not a casual purchase. Manufactured in strictly limited numbers and only available online, Maruwakaya is taking orders to be shipped in February at time of writing.

Windows Mobile Bug Dates Messages from 2016

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Windows Mobile users are facing an unexpected New Year’s surprise. A software bug has struck smartphones running the Microsoft operating system so all messages received starting January 1 are dated 2016.

Phones running versions 6.1 or 6.5 of Windows Mobile are reportedly affected. Microsoft and the handset makers haven’t responded yet with a fix for the bug. We are still waiting for a comment from the company.

The Windows Mobile bug is similar to the once-feared Y2K problem where computer programs had to be rewritten to ensure they interpreted the “00″ date tag as year 2000, instead of 1900. Windows Mobile had 11 percent share of the global smartphone market in the third quarter of 2008. But it has been losing ground to competitors such as Apple with the iPhone OS and the Google-designed Android operating system. In the fourth quarter, Windows Mobile’s market share declined to 7.9 percent.

The latest Win Mobile bug is an annoyance to its users. Because messages are incorrectly dated, they get lost in the inbox and conversation threads don’t show up appropriately. Outgoing messages, though, are dated correctly.

There is a temporary solution. An unofficial patch tries to use the phone’s clock rather than the one used by the SMS gateway to date the  messages correctly.  Meanwhile, users of Windows Mobile based smartphones on T-Mobile’s network say they haven’t faced the problem.

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Photo: (Tim Dorr/Flickr)


The Mobile Mobile is a magnificent and melodious module of merriment

Faced with an agency-wide phone upgrade that left fifty older HTC devices homeless, UK-based Lost Boys International decided to act on instinct in the most natural of ways: by turning each device into a cog in a musical mobile that hangs just inside the entrance of its Brick Lane studio. Even better, all those phones are connected in a way that turns each one into a member of some crazy techno orchestra, the results of which can be seen after the break in an unbelievably fun rendition of a Christmas song you’re bound to hear a dozen more times today. If that’s not enough, you can also control it live, thanks to a webcam and a flash interface that accepts keyboard commands. LBi Creative Director James Théophane has the project chronicled if you want the full details, but more importantly, just make sure you experience the holiday choral after the break.

Continue reading The Mobile Mobile is a magnificent and melodious module of merriment

The Mobile Mobile is a magnificent and melodious module of merriment originally appeared on Engadget on Thu, 24 Dec 2009 10:12:00 EST. Please see our terms for use of feeds.

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Why Type? Just Swype It

The Mobile Tech Weblog: Swype has announced a new text prediction technology for touch phones in which users simply roll their fingers along the letters of a word on the software QWERTY keyboard of a touch screen phone.

So in other words (no pun intended) a user simply slides their finger over the onscreen keyboard in succession and then when they lift their finger, the program places all of the possible word suggestions within the text box. It is both finger and stylus friendly and the company claims adept users can reach typing speeds of 30 words-per-minute using the software.

Swype Hopes to Obsolete Mobile Typing [The Mobile Tech Weblog]

Eee Mobile PC Coming in Under $200

This article was written on July 16, 2007 by CyberNet.

Eee PCMobile computers continue to drop in cost, and as a result we get smaller PC’s that offer more bang for the buck. The low-cost mobile computer craze all started with the One Laptop Per Child (OLPC) who’s goal was to create a computing device that could be sold for $100 each to developing countries. As word began to spread about how cheap this was going to be people around the world questioned whether a consumer-oriented model would be sold in retail stores.

The last I heard the OLPC is costing around $170 to manufacture which is well above their target cost. Other companies are stepping up to fill the consumer void left by the OLPC, and one of the first is ASUS. They have started to promote a $199 device called the Eee PC (pictured to the right) that will set the ultra-mobile PC market on fire.

The Eee PC will offer a few different configuration options, some of which inflate the price depending on your choice:

Display: 7"
CPU & Chipset: Intel mobile CPU & chipset (900MHz Intel Dothan)
OS: Linux/ Microsoft Windows XP compatible
Communication: 10/100 Mbps Ethernet; 56K modem
WLAN: WiFi 802.11b/g
Graphic: Intel UMA
Memory: 512MB, DDR2-400
Storage: 4/ 8/ 16GB Flash
Webcam: 300K pixel video camera
Audio: Hi-Definition Audio CODEC; Built-in stereo speaker; Built-in microphone
Battery Life: 3hrs (4 cells: 5200mAh, 2S2P)
Dimension & Weight: 22.5 x 16.5 x 2.1~3.5cm, 0.89kg (1.96lbs)

Word is that the Eee PC with the 4GB hard drive will cost $199 and the 8GB drive will be $299, but I didn’t see any mention regarding the cost on the 16GB drive. Another way they were able to keep the cost down (besides offering small Flash storage drives) is to use Linux as the default operating system. It is said that the computer works fine with Windows XP, although that would probably take up more precious storage space than it would be worth.

HotHardware was able to get their hands on the Eee PC for a little bit to play with and snap some photos. There are two different versions of Linux that can be used: one for novice users and one for experienced users. The one for Novice users create tabs for doing things like Internet, Work, Playing, and Settings while the advanced interface is full-blown Linux including a Start Menu and Desktop. Screenshots of this are at the bottom of the post.

All-in-all I think this will be an awesome device, and from the current specs I like it better than the Palm Foleo. It is supposed to be available later this year, and if it hits the shelves in time for the holidays I’m sure they could meet their sales goal of 200,000 units!

Alright here are some screenshots of the novice and advanced interface:

Eee PC Interface

Thanks to Mohan for the tip!

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N-01B – mobile for Samantha Thavasa brand fans

We love reporting on collaborations on Japan Trends and here’s yet another one — a whole phone created especially for Samantha Thavasa fans called the N-01B.

On release from December, this sleek piece of gadgetry comes in a pink design and is a DoCoMo phone made by NEC. The concept for the campaign is “Handsome Princess” (clearly not a masculine adjective for the Jinglish-loving corporate copywriters). The phone’s camera is meant to bring out beautiful skin and other features include special wallpapers, animations, a heart-shaped speaker and illuminating parts.

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Samantha Thavasa is a hugely popular domestic accessories brand (don’t let the western name fool you) aimed at young women that has been hawked by some of the most famous international celebrities, from Paris Hilton to Victoria Beckham to Penelope Cruz.

This mobile release is part of the STNY sub-brand, which also includes leather and canvas bags, and also the “Handsome Princess Necklace”, only available online. Samantha Thavasa previously teamed up with DoCoMo for the STNY Pink Diamond, and this is in fact their third collaboration with NEC.

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We previously blogged about DoCoMo fashion tie-ups but this is on a different level. Here a phone maker is collaborating with a fashion brand for a whole product intended for an essentially niche market (fans of this one specific brand, albeit a major one). Given how quiet the Louis Vuitton mobile developments have been of late, Samantha Thavasa is setting an intriguing precedent here with its phones.

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Augmented Reality Social App Maps Shibuya for iPhone

Cyber Media have reported on a new social bookmarking application now available through the Apple iTunes store.

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Pin@clip (or “pina-kuri” in Japanese) is designed for the Shibuya area, a district we all know how easy it is to get lost and bewildered in. Users can take pictures of shops or places that take their fancy, leave a comment and review it for the rest of us. Usefully, a lot of basic info about stores (opening times, address, google map etc) is automated from a database. IPhone users will be happy because the application connects to the camera and compass, allowing you to see things on the camera screen directly (just like the Sekai Camera).

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You can also add emoticon-style faces to indicate your mood about the shop etc. The application integrates with the retail services of its makers, the Tokyu Corporation, through a Tokyu Hands logo that links you to that store’s floor guides.