Microsoft’s new retail logo revealed in trademark application

You know how serious Microsoft is about those new retail stores it’s currently building? New logo serious, fool. This artful rethink of the familiar Windows logo just popped up in a trademark filing saying it’ll be used to identify “retail store services and online retail services” for computers, media players, cell phones, video games, and more. Sounds like this is one box you’ll be seeing in person sometime soon.

[Via PC World]

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Microsoft’s new retail logo revealed in trademark application originally appeared on Engadget on Mon, 10 Aug 2009 15:54:00 EST. Please see our terms for use of feeds.

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Intel’s Core i5 750 spotted in the box, hastily removed and photographed

Intel's Core i5 750 spotted in the box, hastily removed and photographed
If you’re itching to get your hands on Intel’s latest mid-range supremo, here’s another good sign. Last week it was a dual-retail listing of the so-called 570 entrant of the upcoming Core i5 line, now we have pictures of the 750’s retail box and specs — making us wonder if, perhaps, those two retailers don’t share a case of mild dyslexia. This new source has a definite case of Русский язык, but from what we can glean from our high-school Russian lessons (and a little help from The Googles) this is, again, a 2.66GHz chip with 8MB of cache that’s due in the very near future. This site mentions the price as “estimated at $196,” a bit cheaper than we’ve seen so far and perhaps good tidings for bargains to come. Stay tuned for more info on that front, but go ahead and click on over for more pictures of this chip and its companion heat sink.

[Thanks, Doniyor]

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Intel’s Core i5 750 spotted in the box, hastily removed and photographed originally appeared on Engadget on Mon, 10 Aug 2009 06:58:00 EST. Please see our terms for use of feeds.

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First pic of Microsoft retail store’s construction — both Abercrombie & Fitch visibly nervous

Here you have it, folks. We knew this was coming, but the first photographic evidence of a Microsoft retail store under construction has just come to us — via the company’s Twitter account — and we have to say, it brought a few tears of joy to our eyes. The first two stores are set to be opened in Scottsdale, Arizona and Mission Viejo, California this fall. Wonder if the inside will look anything like those plans we saw?

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First pic of Microsoft retail store’s construction — both Abercrombie & Fitch visibly nervous originally appeared on Engadget on Fri, 07 Aug 2009 17:44:00 EST. Please see our terms for use of feeds.

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Palm Pre sales go live at Amazon

If you love the Pre, but hate Best Buy or Sprint, now you’ve got the option of nabbing one through an online reseller you can live with: Amazon. The device has just popped up on the super-retailer’s site, and like the aforementioned blue and yellow reseller, you don’t have to worry about any pesky mail-in rebates — the phone is $199.99 out the virtual door. Also of note, you can nab the non-contract version for $499.99, which is a $50 savings over the Sprint pricing, and certainly a value compared to Best Buy’s $749.99 price tag. Only bummer note? Amazon says these babies won’t ship for 4 to 6 weeks… which basically sucks.

[Via PhoneNews]

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Palm Pre sales go live at Amazon originally appeared on Engadget on Sun, 02 Aug 2009 22:41:00 EST. Please see our terms for use of feeds.

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Microsoft confirms leaked retail store plans are legit

Those leaked Microsoft retail store plans certainly seemed like the real deal when Gizmodo got a hold of them last week, and Microsoft itself has now finally come out and confirmed that they are indeed legit. It’s also quick to point out, however, that they’re still far from finalized, noting that, “as a part of our process in briefing creative agencies, we shared some early prototypes and concepts of our retail store plans.” Otherwise, company spokesman Frank Shaw would only go so far as to reiterate that “no final decisions have been made,” and that Microsoft is still on track to open its first retail stores sometime this Fall.

Update: Looks like the folks at Redmond have picked the first two retail locations for its stores, and according to CNET, those lucky locales are Scottsdale, Arizona and Mission Viejo, California — yeah, not exactly the most exciting picks, but perhaps the local authorities were quicker to sign the leases. Unsurprisingly, the California store is in a mall where an Apple store also resides — let’s hope the two stores find themselves within earshot of one another.

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Microsoft confirms leaked retail store plans are legit originally appeared on Engadget on Tue, 28 Jul 2009 13:41:00 EST. Please see our terms for use of feeds.

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Microsoft Store concept revealed in leaked design presentation?

Microsoft’s very real brick-and-mortar stores are not too far off now, and it looks like Gizmodo got its hands on a Powerpoint presentation purportedly from “design and brand strategy” consultant firm Lippicott for how these retail outlets might turn out. The presentation overall is reminiscent of Apple’s stores, complete with its own “Answer Bar” for troubleshooting. Other highlights include lots of Surface demos scattered about the interior, a massive “digital media wall” screen that wraps around the store, and stage areas for Windows 7, Media Center, WinMo, and netbooks. Additionally, the slides discuss in-store events centered around Project Natal, the ever-secret project codenamed Pink, and most importantly… the option to throw your birthday party on location. While it’s not 100 percent clear what the purpose of some of these slides might be — or if this is even the firm the big M has gone with — there is a lot here that’s piqued our curiosity. Whether or not this ends up being indicative of the final product, something tells us that last bit about the birthday parties is gonna be key to its success — get on it, Steve.

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Microsoft Store concept revealed in leaked design presentation? originally appeared on Engadget on Fri, 24 Jul 2009 18:57:00 EST. Please see our terms for use of feeds.

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Leak: Inside the Microsoft Store With Wall-Sized Screens and the Answers Bar

We’ve been wondering what the Microsoft’s retail shops are going to be like. Well, according to a Powerpoint presentation leaked to us, it’s going to make the Apple Store look downright boring. UPDATE: Microsoft comments.

The presentation is by Lippicott, a “design and brand strategy” consultant firm with extensive retail experience that it appears Microsoft has hired to help develop the store’s concept, principles, and design. It looks pretty legit to us—if it’s a fake, it’s fairly elaborate, with detailed graphics, research, plans and even rough store layouts.

Essentially, Microsoft is taking the best elements from the Apple Store, Sony Style and other “flagship” stores. The main focuses are going to be Windows 7, Xbox, PCTV (Windows Media Center) Surface and Windows Mobile, revolving around this concept customer they call “Emily,” who’s basically a younger version of your mom, since they make all the buying decisions.

Frank Shaw w/ Waggener Edstrom, left a comment below on behalf of Microsoft, implying that many of these concepts are merely that and not final plans:

“As a part of our process in briefing creative agencies, we shared some early prototypes and concepts of our retail store plans. No final decisions have been made. As we previously announced, we are on track to open retail stores this Fall.”

That said, it’s still probably a pretty good indication of how Microsoft and its consultants are thinking about their store, at least at the beginning of this month, since the presentation is dated July 7.

Here are the highlights of the slides, if you just wanna skip to the meat of the 140 slides we got and the 54 we posted:

• There’s going to be a Digital Media Wall—a massive screen—that wraps around the entire store showing various messages, which you can see in some of the slides
• Personalization is something they’re stressing big time, with fancy areas devoted to customizing computers and gadgets using an “Xbox style” interface at various kiosks
• Here’s a sample store layout
• Lots of Surface demos
• Stage areas for Windows 7, Windows Media Center (PCTV) (it’s kinda surprising how much they’re pushing PCTV, actually), Windows Mobile and netbooks
• Their take on the Genius Bar is the Answers Bar (or Guru Bar or Windows Bar, depending on which slide you look at, showing it’s slightly up in the air, though we prefer Answers Bar since its sounds like slightly less like a Genius Bar ripoff)
Apple Store-style table layouts
• Some of the stores they profiled for ideas are Nike, Nokia, Sony, Apple and AT&T
• They’re already planning out huge demos and events around Project Natal and their secret mobile project Pink
• A fancy Microsoft shopping bag
• You can pay to have your birthday party at the Microsoft Store

In short, if it’s anything like what Lippincott is planning, it sounds absolutely amazing, and we’ll be lining up the first day it opens.






















































Microsoft confirms retail stores coming this fall

Well, this is going to be fun! Microsoft, which hired former Wal-Mart exec David Porter to be its corporate vice president of retail stores back in February, has just confirmed that stores are, indeed, on the way — and soon. COO Kevin Turner confirmed the plans at the Worldwide Partner Conference in New Orleans yesterday, saying the stores are due to open this fall (maybe to coincide with the launch of Windows 7?) — and what’s more, Redmond’s bringing the fight directly to Apple’s doorstep. “Stay tuned, because we’re going to have some retail stores opened up that are opened up right next door to Apple stores.” Things are about to get saucy, people.

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Microsoft confirms retail stores coming this fall originally appeared on Engadget on Wed, 15 Jul 2009 17:01:00 EST. Please see our terms for use of feeds.

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Microsoft to Open Retail Stores Next to Apple’s

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Here’s a tale of bad neighbors waiting to unravel: Microsoft is planning to set up shop right next to its worst enemy, Apple.

In a keynote speech at the Worldwide Partner Conference, Microsoft chief operating officer Kevin Turner told partners that the corporation is planning to open the first of its retail stores next to existing Apple stores.

Turner said Microsoft’s retail locations will not mimic the white, holy aesthetic of Apple’s, but rather it will innovate with the new stores, according to attendees tweeting the conference. He provided no details of how exactly the stores would look.

“As we progress on our retail strategy there will be scenarios where we have stores in proximity to Apple,” a Microsoft spokeswoman told ZDNet. “We are on track to open stores in the Fall timeframe. Beyond that we have no additional details to share.”

It’s unclear whether the Microsoft stores will be selling strictly Microsoft hardware (e.g., the Zune or Xbox 360) and software, or whether it will also be selling products from third-party companies. In the past, Microsoft has said the purpose of the stores was to build the company’s brand name by connecting with customers.

We’re not surprised by this strategy. If you recall, in October a consumer spotted a Microsoft “I’m a PC” recording studio parked right outside an Apple Store in Bullring, Birmingham, England.

Microsoft: It’s not just a store, it’s a branding experience [ZDNet]

Photo: dalertafamily/Flickr


The Seven Types of Employees You Meet at Best Buy

Have you ever noticed that no matter which Best Buy you go into, you end up seeing the same people working there? That’s because there are seven types of people that work at every single Best Buy, with no exceptions.

A little known fact about me is that I worked at Best Buy for a couple of years in high school before getting fired for badly, badly abusing the employee discount system. But while there I learned a lot about the types of people that work in such an establishment, and I’ve noticed the same people in other Best Buys that I’ve been to since. So here are my list of the seven types of people you’ll find there, from a former employee’s perspective.

Next time you go to Best Buy, be on the lookout. I promise you’ll see at least a couple of these characters.

Illustrations by the illustrious Dan Meth, the artist behind such gems as the Pop Culture Charts and the animated Phone Sex Fetishes.

Want to ditch this gallery format and see everything on one page? Click here.




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Car Audio Thug
You’ll find this guy in the car audio department. He’s got a big plug earring in each ear, some form of facial hair out of a late-90’s R&B video and tattoos on his forearms. He tears into the parking lot every day, tires squealing, bass blasting, in a late-model Civic that he’s dumped thousands of dollars into. You suspect that if he didn’t have a job selling car stereos, he’d be stealing them.

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Marginally Cute Customer Service Girl
This girl works at the customer service desk or as a cashier. She’s maybe 17 years old and is kind of cute, but only when compared to the chubby piles of sadness she’s surrounded with. Because of this, she’s constantly hit on/sexually harassed by the guys who stock CDs and DVDs. She manages to take this in stride somehow and is almost infuriatingly perky and chipper. The chances of her having hooked up with the car audio thug are very high.

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Grizzled Old Home Theater/Computer Sales Lifer
This guy has seen some shit. He’s a refugee from Lechmere or Tweeter or some other now-defunct retail outlet. He knows the most about the products he sells, which is why all the part-time high school employees send customers with actual questions his way. He’s got an air of resigned acceptance about his life, and while he’s all-business with customers, he’s got no filter with fellow employees. He tells inappropriate jokes and talks vulgarly about the managers behind their back. He has a strictly regimented cigarette break every 2.5 hours that he never, ever misses.

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Pervy Geek Squad Guy
This guy searches every computer that’s in for service for porn, collecting everything he finds on an external HDD that he keeps in the back. He talks in graphic terms about what he’d do to women who he sees enter the store, but when he talks to them he’s totally professional. You suspect that he pleasures himself behind the plastic curtains, but you don’t want to confirm this. He’s got a level 80 World of Warcraft character. Somehow, he and the grizzled old sales guy are buddies and eat lunch together.

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Sad Department Manager
This guy went to college then, after graduation, moved back home with his parents to save money. He ended up getting a job at Best Buy while he “figured stuff out.” It’s 10 years later and he still lives in the town he went to high school in, is balding, gained 15 pounds and is the manager of the digital cameras department. He’s perfectly adequate at his job, but talking to him for more than 5 minutes just makes you so damned sad.

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Slick Careerist Manager
This guy wants to go right to the top. He runs team meetings, irons his blue polos, and gets a hard-on when talking about accessory sales and service-plan attach rates. He’s climbing the ladder with everything he’s got, and he spews corporate nonsense with the passion of a true believer. You’ve never seen him have an actual human interaction with someone, and you wonder if he even has any furniture in his apartment. He may be a robot.

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Terrifying Loss-Prevention Guy
This guy is either an ex-con, an ex-cop or a vet. He is jacked yet forced to wear a yellow polo shirt, which creates a false sense of levity when dealing with him. He may seem friendly on the outside, but if you cross him he will snap your neck. He legitimately thinks that it’s unfair that Best Buy security guys aren’t allowed to carry sidearms. He has so much rage bottled up inside him that you know to just say hello and smile and otherwise steer clear.