
Joining the Xbox and PlayStation 3, the Nintendo Wii console has gained access to Netflix’s video-streaming service.
Netflix, a popular movie rental website, announced on Wednesday its agreement with Nintendo. Wii owners with basic Netflix accounts ($9 per month) can watch Netflix’s streaming movies and TV shows at no additional charge.
All Wii owners need is a disc containing the Netflix streaming software, which they can request for free at Netflix.com/Wii.
Console makers are embracing the opportunity to treat their systems as platforms. An internet connection and a software platform enables manufacturers and third-party developers to keep adding to the capabilities of a device, without having to rush major hardware upgrades to market each year. In addition to supporting Netflix, Microsoft, Sony and Nintendo have each opened online stories to sell downloadable games and other multimedia.
With these moves, the videogame industry is also defensively reacting to the rise of cheap smartphone games. For example, many popular iPhone games can be downloaded for as little as $1 — and sometimes even for free — through the iTunes App Store.
See Also:
Photo: pickledshark/Flickr


